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Your primary source for financial advice

We help families and business owners grow, preserve, and efficiently transfer their wealth to the next generation. Our team combines deep market knowledge with a blue-collar work ethic, offering tailored solutions for complex estate planning strategies, tax strategies, and investment management. We prioritize family legacy, personal service, and innovative approaches, helping to ensure clients’ financial goals are met while building lasting relationships across generations.

Your primary source for financial advice

We are here to provide quality strategies customized to your needs. We concentrate on developing long-term relationships through a commitment to quality client service. You can rely on our personalized advice, first-class solutions, and extensive wealth management experience.

  • John Sofranko

    John (Jay) F. Sofranko, III CRPS

    Managing Director–Wealth Management

    Financial Advisor

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    • AZ
    • CA
    • CO
    • DE
    • FL
    • GA
    • HI
    • IL
    • IN
    • KS
    • KY
    • MD
    • MI
    • MN
    • NC
    • ND
    • NJ
    • NM
    • NY
    • OH
    • PA
    • SC
    • TN
    • TX
    • UT
    • VA
    • VT
    • WA
    • WV

    Jay's path in wealth management has been a unique one. Before joining UBS a decade ago, Jay built, managed and sold multiple successful businesses. Understanding the importance of hard work and creative enterprise, Jay has applied his deeply-rooted values, ethics and principles and combined them with an abundance of real world business experience to help his clients view and invest their wealth differently. Fostering enduring relationships based on a firm foundation of experience and knowledge  has enabled him to excel and cultivate his organically grown business.  Jay attended Allegheny College where he earned a dual major in econometrics and political science.  Residing in his hometown of Moon, Jay is active member of St. Margaret Mary Church, he enjoys boating, fishing, the outdoors, gardening and friends and family.  By far his biggest success story is his son Jay IV.

    CA Insurance License No. 4206296

    • Forbes Best-in-State Wealth Advisors, 2018, 2019, 2020, 2021, 2022, 2023, 2024The Forbes rating is compiled by Shook Research and awarded annually in April based on information from a 12 month period ending June of the prior year.
    • Forbes Best-in-State Wealth Management Teams, 2024The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.
    • UBS Wealth Management President’s Council, 2024, 2025UBS Financial Services Inc. Councils are a distinction held by UBS Financial Advisors based on criteria including evaluation of compliance with firm rules, standards & policies and revenue. Council membership is not representative of any one client's experience and is not indicative of the advisor’s future performance.

      • Chartered Retirement Plans Specialist℠
      Financial planning
      Education planning
      Retirement planning
      Investing
      Custom portfolios
      Asset allocation
      Retirement Plan consulting
      401(k) plan services
      2200 Georgetowne Drive
      Suite 600
      Sewickley, PA 15143
      john.sofranko@ubs.com
      John (Jay) F. Sofranko, III CRPS
      2200 Georgetowne Drive,Sewickley,PA,15143
    • James Marnell

      James (Jim) E. Marnell

      Wealth Strategy Associate

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      • AZ
      • CA
      • CO
      • DE
      • FL
      • GA
      • IN
      • KS
      • KY
      • MD
      • MI
      • MN
      • NC
      • ND
      • NJ
      • NM
      • NV
      • NY
      • OH
      • PA
      • SC
      • TX
      • UT
      • VA
      • VT
      • WV

      Jim earned his B.S. in Finance from Duquesne University in Pittsburgh, Pennsylvania. Before joining The Sofranko Group as a Wealth Strategy Associate, Jim spent the first part of his career with Nationwide Securities, LLC as an Investment Advisor. Jim is also a strong believer in community involvement and philanthropy. In his spare time, he is an avid fan of the Pittsburgh Pirates, enjoys golfing and skiing, and is constantly found reading military history books.

            Financial planning
            Long-term care planning
            Retirement planning
            Investing
            Custom portfolios
            Asset allocation
            Retirement Plan consulting
            401(k) plan services
            2200 Georgetowne Drive
            Suite 600
            Sewickley, PA 15143
            james.marnell@ubs.com
            James (Jim) E. Marnell
            2200 Georgetowne Drive,Sewickley,PA,15143
          • Andy

            Andrew Frost

            Client Associate

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                    2200 Georgetowne Drive
                    Suite 600
                    Sewickley, PA 15143
                    andy.frost@ubs.com
                    Andrew Frost
                    2200 Georgetowne Drive,Sewickley,PA,15143

                  Connecting you to the deep resources of UBS

                  By seeing the big picture, we provide access to the global platforms and the financial and intellectual strengths of UBS’s experts in Wealth Management, Asset Management and our Private and Investment Banks.

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                  A plan to simplify your financial life

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                  Wealth transfer across generations

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                  Planning for a changing tax landscape

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                  Estate planning strategies

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                  What will your legacy be?

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                  Helping you grow, preserve, and transfer your wealth

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                  Advice for business owners & entrepreneurs

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                  From success to succession

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                  Success to succession

                  Enabling the transfer of all you hold valuable

                  What defines family success? A business, property, or is it more elusive: traditions, values, ethics? And how will you pass it on to the next generation with forethought, clear goals and careful execution?

                  Too often, before sharing assets, we neglect the actual communication of wishes, plans and expectations. Let’s change that.

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                  $6 trn

                  UBS Group invested assets
                  As of 12/31/2024

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                  A  Fitch
                  A3
                    Moody’s


                  UBS AG, long-term senior secured debt rating. As of 03/31/2024

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