A plan for today, tomorrow and generations to come

[Wealth Way] Multigenerational planning

At times, the complexity of today’s global economy may feel overwhelming. Whether you’re a working professional who is building wealth, a successful executive or business owner contemplating your next act, or the head of a multigenerational family looking to preserve your family’s future—you have questions. You expect clear answers from an advisor with worldwide experience who understands you, your family and your community.


Our highly credentialed team offers the thoughtful perspective and proactive service your family needs to help meet their goals. With a team of advisors spanning decades of experience, we strive, relentlessly, to make sure you feel well taken care of. By putting financial planning at the core of everything we do, we offer the capabilities to help you, your business and your family unlock opportunity, preserve wealth and create continuity.

3 Generations walking on beach

Private Wealth Management

As a team within the exclusive Private Wealth Management division at UBS, we connect you to the dynamic presence of one of the world‘s leading wealth managers. Private Wealth Advisors serve many of the firm‘s largest relationships, providing extensive reach and the distinct advantage of the firm‘s global perspective, insights and resources.

Family on back porch

Wealth transfer across generations

Man working on laptop during virtual call

Planning for a changing tax landscape

Pursuing your goals together

Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.

  • Joseph Baer

    Joseph Baer

    Senior Vice President–Wealth Management

    Financial Advisor

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    Joe Baer joined UBS Private Wealth Management in 2012 after twelve years at AllianceBernstein where he became a Principal of the firm in 2005.

    He began his professional career with a national public accounting firm, and subsequently became financial controller of an international hotel company and vice president of a regional commercial real estate firm.

    Joe received his Bachelor of Arts degree in Business Administration from Washington State University in 1981 and subsequently earned his accreditation as a Certified Public Accountant.

    Joe is a native of Bellevue and resides in Sammamish with his wife, Barbara. They have two grown children living on the east coast. In his spare time, Joe enjoys backpacking, skiing, and fly fishing, as well as spending time with his family. Joe and Barbara are active supporters of the Sammamish YMCA, Camp Four Winds on Orcas Island, and Eastside Catholic School.

    • Forbes Best-in-State Wealth Management Teams, 2024The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.

        925 Fourth Avenue
        31st and 32nd Floors
        Seattle, WA 98104
        joe.baer@ubs.com
        Joseph Baer
        925 Fourth Avenue,Seattle,WA,98104
      • Gregory Olson

        Gregory Olson

        Senior Vice President–Wealth Management

        Financial Advisor

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        Greg Olson began his advisory career in 1994 as a management consultant working with wealthy families and entrepreneurs across a broad range of strategic and operational issues. In 2003, Greg took his passion for working with business owners and executives from helping them optimize their businesses to aligning their financial resources to meet their goals upon business sale or retirement.

        Greg joined UBS in 2012 after nine years at AllianceBernstein. A Principal of the firm, Greg presented extensively to clients and professionals on advanced estate planning strategies.

        After graduating from the United States Air Force Academy in 1987, Greg served as both an instructor pilot and evaluator in the supersonic Northrop T-38 Talon. Following nine years of military service, Greg traded in his ejection seat and parachute for a backpack to earn his MBA from the Anderson Graduate School of Management at UCLA in 1994.

        Greg and his wife Vivian, also a graduate of the United States Air Force Academy, spend their spare time playing tennis and golf with friends and with their two children.

        • Forbes Best-in-State Wealth Management Teams, 2024The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.

          • Certified Exit Planning Advisor
          925 Fourth Avenue
          31st and 32nd Floors
          Seattle, WA 98104
          thenorthwestgroup@ubs.com
          Gregory Olson
          925 Fourth Avenue,Seattle,WA,98104
        • Tye Rickert

          Tye Rickert, CFA

          Senior Vice President–Wealth Management

          Financial Advisor

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          Tye Rickert joined UBS Private Wealth Management in June 2012 after serving two years as a Vice President with Morgan Stanley Private Bank in Bellevue. During his time there, he was responsible for private and tailored lending for ultra-high net worth clients residing in Washington and Alaska. Prior to this, he spent nearly five years as an associate and senior associate with Alliance Bernstein in Seattle.

          Tye holds the Chartered Financial Analyst (CFA) designation and focuses on multi-generational wealth planning, asset allocation, portfolio implementation, and lending. He earned his Bachelor’s degree in Business Administration from the University of Washington and is active in local alumni events.

          Tye was raised in Skagit Valley but now resides in Sammamish with his wife Kerry and their three children. Tye is an avid college football fan and enjoys golfing, attending concerts, traveling, and coaching youth sports.

          CA Insurance License 4111253

          • Forbes Best-in-State Wealth Management Teams, 2024The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.

              925 Fourth Avenue
              31st and 32nd Floors
              Seattle, WA 98104
              tye.rickert@ubs.com
              Tye Rickert, CFA
              925 Fourth Avenue,Seattle,WA,98104
            • colin

              Colin Simon

              Senior Vice President–Wealth Management

              Strategic Partner

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              Since joining UBS in 2010, Colin has provided families and retirees with comprehensive wealth management solutions to help them achieve their vision of success. Colin's experience with financial services started well before he even began his career, as his father, was also a successful financial advisor. As a result, Colin had the privilege of growing up in the industry and observing how the trusted role of a financial advisor can have a significant impact on the livelihood of generations. Colin holds the Series 7 and 66 securities licenses, as well as Life, Disability, Long-Term Care and Annuity Insurance Licenses. He is also a chartered retirement plan specialist - CRPS®. Colin earned his Bachelor’s degree from the University of Washington.

              Colin and his team leverage the extensive global resources of UBS to offer comprehensive and highly personalized financial services. He recognizes that each relationship comes with unique and often complex circumstances. He takes the time to understand your priorities and then helps craft a financial plan that is aligned with where you are and where you want to go. Colin will help you explore opportunities to grow and protect your wealth and prepare for any potential obstacles as we work together over time.

              Colin lives in Seattle with his wife and two daughters. He currently serves on The Salvation Army King County advisory board and is the Chair for the Board Development committee. He enjoys playing league basketball, running, travel, and working in their garden.

              • Forbes Best-in-State Wealth Advisors, 2023, 2024The Forbes rating is compiled by Shook Research and awarded annually in April based on information from a 12 month period ending June of the prior year.
              • Forbes Top Next-Gen (Generation) Wealth Advisors Best-in-State, 2022, 2023The Forbes rating is compiled by Shook Research and awarded annually in August based on information from a 12 month period ending in March of the award year.

              • University of Washington, Seattle, Bachelor's Degree
              • Strategic Partner
              • Chartered Retirement Planning Counselor
              • Retirement Plan Consultant
              925 Fourth Avenue
              31st and 32nd Floors
              Seattle, WA 98104
              colin.simon@ubs.com
              Colin Simon
              925 Fourth Avenue,Seattle,WA,98104
            • allison

              Alison Mandi

              Account Vice President

              Strategic Partner

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              Alison is passionate about helping families, professionals, and retirees accomplish their financial and lifestyle priorities at every stage.

              Alison started in the investment services industry out of college in 2006, after earning her BA in International Political Economy at the University of Washington. She obtained the Series 7 and Series 66 license in 2007 while working at UBS. In her early career, Alison supported financial advisors as a Registered Client Service Associate and moved from UBS to Citigroup Smith Barney at the beginning of 2008. In late 2008, she moved to RBC Wealth Management into the role of Investment Associate. In 2019, Alison became a financial advisor at RBC out of a desire to lead more clients toward success in their financial journey. In 2021, Alison returned to UBS to partner with longtime family friend and financial advisor, Colin Simon. Together with Colin and the extended team at UBS, Alison strives to deliver an exceptional experience for clients by understanding what is most important to them and creating a meaningful impact on their wellbeing.

              Alison is a native of Washington state and currently resides in Kirkland with her husband and three sons. She enjoys running, having been a former track & field athlete at the University of Washington, and currently volunteers as an assistant coach of track & field and cross-country at Northwest University. Alison also serves on the board of the Parent Teacher Student Association for her kid's elementary school and is actively involved in her church.

                • University of Washington, B.A. International Studies
                • Strategic Partner
                925 Fourth Avenue
                31st and 32nd Floors
                Seattle, WA 98104
                alison.mandi@ubs.com
                Alison Mandi
                925 Fourth Avenue,Seattle,WA,98104
              • Daniel Slattery

                Daniel Slattery

                Senior Wealth Strategy Associate

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                Dan Slattery joined UBS in 2015 after four years at Citizens Bank in Boston. He focused on mortgage financing for clients in a number of programs including Jumbo, FHA, and VA loans. He later transitioned to the private bank as a trust administrator.

                Dan earned his Bachelor’s degree in Business Administration from Colby-Sawyer College in 2009 while playing varsity baseball as a pitcher. He also played drums in several bands opening for national acts.

                Dan resides in Queen Anne with his wife Jessica, who works at Amazon and is also a Massachusetts native. They enjoy working out, hiking, camping, traveling, and spending time with their two Maine Coon cats.

                      8 Essex Center Drive
                      2nd Floor
                      Peabody, MA 01960
                      daniel.slattery@ubs.com
                      Daniel Slattery
                      8 Essex Center Drive,Peabody,MA,01960
                    • gab

                      Gabrielle M. French, AAMA

                      Wealth Management Associate

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                          • Accredited Asset Management Specialist
                          925 Fourth Avenue
                          31st and 32nd Floors
                          Seattle, WA 98104
                          gabrielle.m.french@ubs.com
                          Gabrielle M. French, AAMA
                          925 Fourth Avenue,Seattle,WA,98104
                        • John

                          John Donovan

                          Client Associate

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                          John joined the Northwest Group at UBS in 2023, after getting his start in financial services with Bank of America and Merrill. His primary responsibilities were providing account maintenance and education for clients’ banking and investment needs. 

                          Graduating as a double major from the University of Washington in 2022, John earned bachelor’s degrees in Applied and Computational Mathematical Sciences, and Economics. He holds his Series 7 and 66 licenses, as well as a Chartered Retirement Planning Counselor™ designation.

                          Born and raised in Hanover, Massachusetts before moving to the Pacific Northwest, John currently lives in Seattle. When not in the office, he enjoys getting outdoors, playing ice hockey, and practicing the piano.

                                925 Fourth Avenue
                                31st and 32nd Floors
                                Seattle, WA 98104
                                john.donovan@ubs.com
                                John Donovan
                                925 Fourth Avenue,Seattle,WA,98104
                              couple on beachfront

                              UBS Wealth Way

                              Wealth from your point of view

                              An approach that works for your entire financial life
                              Our framework is designed to help you turn your possibilities into a plan. It starts with questions and a conversation to uncover everything that's important to you—beyond your money and wealth. Then, we organize your financial life in a way that gives you confidence you’ll have what you need—when you need it.

                              Insights

                              A leader in wealth management

                              Backed by the strength of our parent company, UBS AG

                              $5.8+ trn

                              UBS Group invested assets
                              As of 03/31/2024

                              51 countries

                              Our global footprint

                              Global leader

                              UBS is a leading and truly global wealth manager