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Where are you today and where do you want to be tomorrow? We recognize that a lasting relationship starts by listening and understanding your priorities and concerns. We'll work together to look at the big picture, discuss your vision for the future and help you confidently pursue your life goals.

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Pursuing your goals together

Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.

  • RR headshot full smile

    Richard N. Rand, III, CRPS®

    Senior Vice President–Wealth Management

    Financial Advisor

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    • AL
    • AR
    • AZ
    • CA
    • CO
    • CT
    • DE
    • FL
    • GA
    • IL
    • KS
    • MA
    • MD
    • MI
    • MO
    • MS
    • NC
    • NJ
    • NY
    • OH
    • OR
    • PA
    • SC
    • TN
    • TX
    • VA
    • VT
    • WA
    • WI

    Richard Rand joined UBS as a Financial Advisor in June 2004. Prior to joining UBS, he served as Director of Sales for Southern Company in Atlanta, Georgia. During his time there, Richard worked closely with UBS (then Paine Webber) and employees on 401(k) investing strategies and stock option exercises. Through those experiences, he developed a passion for helping individuals and families pursue their financial goals through personalized wealth management. Today, Richard's primary objective is to help clients understand how their assets are working toward their unique financial aspirations and long-term objectives.

    Richard holds FINRA Series 7 and 66 registrations, as well as Health and Life Insurance licenses. He is registered as an agent in 30 states and has earned the Certified Retirement Plans Specialist℠ (CRPS®) designation. Richard has also achieved the title of UBS Wealth Advisor, a distinction held by a select group of advisors within the firm.

    Born in New York City, Richard moved to Mexico City at the age of two, where Spanish became his first language. He remains fluent in Spanish today, allowing him to serve a diverse range of clients. Richard earned a Bachelor of Arts in Economics from Cornell University.

    Since relocating to Durham in 2004, Richard and his family have become deeply rooted in the local community, joining an extended family network with longstanding ties to the area. He and his wife, Debbie, are the proud parents of four sons—Richard, Charlie, Jack, and Henry. Outside of the office, Richard enjoys attending his sons' sporting events, cycling, and spending time with a good book.

    • Forbes Best-in-State Wealth Advisors, 2022, 2023, 2024, 2025, 2026The Forbes rating is compiled by Shook Research and awarded annually in April based on information from a 12 month period ending June of the prior year.
    • UBS Wealth Management Director’s Council, 2026UBS Financial Services Inc. Councils are a distinction held by UBS Financial Advisors based on criteria including evaluation of compliance with firm rules, standards & policies and revenue. Council membership is not representative of any one client's experience and is not indicative of the advisor’s future performance.
    • UBS Wealth Management President’s Council, 2024, 2025UBS Financial Services Inc. Councils are a distinction held by UBS Financial Advisors based on criteria including evaluation of compliance with firm rules, standards & policies and revenue. Council membership is not representative of any one client's experience and is not indicative of the advisor’s future performance.

        317 W. Barbee Chapel Road
        Chapel Hill, NC 27517
        richard.rand@ubs.com
        Richard N. Rand, III, CRPS®
        317 W. Barbee Chapel Road,Chapel Hill,NC,27517
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        Carla T. Tyner, CRPC®

        Authorized Officer

        Wealth Management Associate

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        • AR
        • AZ
        • CA
        • CO
        • DE
        • FL
        • GA
        • IL
        • KS
        • MA
        • MD
        • MI
        • MS
        • NC
        • NJ
        • NY
        • OH
        • PA
        • SC
        • TX
        • VA
        • VT
        • WA

        Carla Tyner joined UBS in 2007 and serves as a Wealth Management Associate with Rand Wealth Management. In her role, she supports the team and its clients through exceptional service, operational excellence, and strong relationship management. With a focus on delivering a seamless client experience, Carla coordinates the day-to-day aspects of wealth management and planning. She is committed to building trusted relationships and helping clients navigate their financial lives with confidence and care.

        A North Carolina native, Carla earned a Bachelor of Science in Business Administration from Peace College. She holds FINRA Series 3, 7, 9, 10, and 66 licenses, the Chartered Retirement Planning Counselor℠ (CRPC®) designation, as well as life, health, and long-term care insurance licenses.

        Carla resides in Durham, North Carolina, with her husband and their two dogs. Outside of the office, she enjoys traveling, reading, volunteering with her local animal shelter, and fostering dogs in need of loving homes.

              317 W. Barbee Chapel Road
              Chapel Hill, NC 27517
              carla.tyner@ubs.com
              Carla T. Tyner, CRPC®
              317 W. Barbee Chapel Road,Chapel Hill,NC,27517
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              Richard N. Rand, IV

              Client Associate

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                Richard joined UBS in June 2026 as a Client Associate. Prior to joining UBS, Richard
                lived in Charlotte working as a Sales Representative for TEKsystems, where he
                worked with their Financial Services clients to deliver tailored IT solutions. As of
                June 2026, Richard holds his SIE license and is currently studying for his Series 7.

                Richard IV was born in Atlanta but quickly moved to Durham when he was just two years old. Growing up, Richard IV played club soccer, frequently making road trips around the Southeast with his Dad for weekend games and tournaments. For high school he attended Durham Academy and continued his education at University of South Carlina’s Darla Moore School of Business. Richard IV graduated in May 2024 with a Bachelor of Science in Finance and Business Analytics. Richard’s hobbies and interests include golfing, Duke basketball, and spending time with his younger brothers.

                      317 W. Barbee Chapel Road
                      Chapel Hill, NC 27517
                      richard.randiv@ubs.com
                      Richard N. Rand, IV
                      317 W. Barbee Chapel Road,Chapel Hill,NC,27517
                    Three generations in apple orchard

                    Turn possibilities into a plan

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                    A new era of wealth is underway

                    And this is your time to define success on your terms.

                    Money isn’t just changing hands, it’s changing meaning. This is your new era of wealth, with real opportunities to pursue your ambitions based on your values.

                    When it comes to building your legacy, we don’t prescribe a single path. We seek to understand yours. Because the best wealth strategy starts with you.

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                    UBS Group invested assets
                    As of 12/31/2025

                    More than 160 years

                    offering financial advice

                    #1

                    for High Net-Worth clients

                    Euromoney Private Banking and Wealth Management Survey (peer review), 2015-2022

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