Lasting relationships. For all that matters

Our clients know that we put their best interests first at all times. As your financial advocates, we ask the critical questions to learn all about you, your family, priorities and concerns. At the end of the day, we understand that earning your confidence and trust requires integrity, prudence and accessibility.

mountain climbers

James M. "Jim" Lyon, CFA

Vice President–Wealth Management

Jim has over 25 years experience in finance and portfolio management. In 1994, he earned the prestigious Chartered Financial Analyst designation and subsequently served on the CFA Institute's Board of Governors (2003-2006). He received his BA - Business Administration and MBA from California State University, Northridge. Additionally, he served as co-director for the USC/CFALA CFA review program for 5 years where he taught classes in ethics and professional conduct, financial statement analysis and equity security analysis. Jim is also a past-President of the CFA Society of Los Angeles.

Personal & Community

  • Board of Governors, CFA Institute, 2003 - 2006
  • Past President and Board Member, CFA Society of Los Angeles, 1996 - 2003
  • Co-Director and Instructor, USC/CFALA CFA Review Program, 1995 - 2000
  • Regional Commissioner, AYSO Region 4 - Agouora-Westlake, 2008 - 2015
Registered States:
  • AZ
  • CA
  • CO
  • CT
  • DC
  • FL
  • HI
  • ID
  • MA
  • MD
  • NV
  • OR
  • SC
  • TX
  • VA
  • WA
  • WY


  • B.S. Business Administration and Finance,, CSU Northridge
  • M.B.A. Finance & Economics, CSU Northridge
3011 Townsgate Road
Suite 300, 3rd Floor
Westlake Village, CA 91361
  • (805) 367-3630

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Legacy—Wealth for others

For needs that go beyond your own—to help you improve the lives of others

What will your legacy be?
It’s never too early to plan ahead. A Legacy strategy can help you gain more control over your financial future and what you leave behind, so you can move forward with confidence.

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In invested assets globally 
As of 12/31/2022

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UBS is a world-leading wealth manager