Your life. Your wealth. Your future.

Pursue what matters most

Three generations in the front yard

Where do your passions lie? We address every dimension of your life and your goals—investments, business and legacy—to develop a plan that’s truly personalized for you. Then we’ll help you organize your financial life into three strategies: Liquidity—to help provide cash flow for short-term expenses, Longevity—for longer-term needs and Legacy—for needs that go beyond your own.

UBS Wealth Way is an approach incorporating Liquidity. Longevity. Legacy. strategies, that UBS Financial Services Inc. and our Financial Advisors can use to assist clients in exploring and pursuing their wealth management needs and goals over different time frames. This approach is not a promise or guarantee that wealth, or any financial results, can or will be achieved. All investments involve the risk of loss, including the risk of loss of the entire investment.

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Pursuing your goals together

Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.

  • Erik Holton Profile Photo

    Erik Holton

    Senior Vice President–Wealth Management

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    • CA
    • CT
    • DC
    • FL
    • IL
    • MA
    • MD
    • ME
    • MI
    • MO
    • NC
    • NH
    • NJ
    • NY
    • OR
    • PA
    • PR
    • SC
    • TN
    • TX
    • VA

    Erik Holton began his career in financial services in 1995.  He is one of a small number of UBS Financial Advisors who have earned the designation of “Wealth Advisor” As a Wealth Advisor he works exclusively with affluent clients, designing customized strategies and offerings that address their complex needs and long-term vision. Erik purposely limits his service to a select group of clients who can most benefit from UBS' global resources and combining the proven access of a leading financial institution with the intimate and customized approach of a boutique

    Throughout Erik's career, his purpose is to define what it means to be a true Client Advocate. Stewardship of wealth created through a lifetime of client sacrifices is a responsibility he takes very seriously. He educates his clients' on all relevant aspects of Wealth Management. His team doesn't seek to be all things to all people, but rather have a culture of exclusivity in our "members only" practice. His core values include Honesty, Integrity, Humility, Respect, Objectivity, Discipline, Collaboration and Creativity. He takes a personal interest the client's total well-being and they become his friends over time.

    Erik has significant experience in working with entrepreneurs, business owners, C-suite executives and affluent families about a range of issues.  Typically, these clients have come to a crossroad in their wealth.  Clients' needs range from pre-and-post IPO strategies, concentrated and restricted stock management, mergers, private sales and wealth transfer strategies. They anticipate a liquidity event, are dealing with new-found wealth, or simply realize that they do not have the time or knowledge to handle the intricacies of affluence.  

    He relishes the opportunity to help clients at these critical times, laying out a deliberate and cohesive framework for successive years. Clients often come to him after benefitting from solid planning by external tax and legal advisors. However, they need help in moving beyond planning to implementation. He is particularly skilled in making that connection. Erik recognizes that strategy is an essential underpinning of his team's work.  However, he pairs that foundation with deliberate follow-through.  He understands the importance of doing things the right way the first time.

    Erik is eminently qualified to provide highly personalized wealth management services to his clients. He earned a B.S, in Accounting from Northeastern University. He holds the Series 7, 63 and 65 securities licenses and is a Corporate Stock Benefit Consultant through the Corporate Employee Financial Services division of the firm (CEFS). Prior to joining UBS in 2005, Erik spent four years as a financial advisor at Morgan Stanley and six years at Tucker Anthony.

    Erik splits his time between the Boston and New Haven Office.  He resides in North Haven, CT with his wife Megan and three daughters. His family has a passion for dogs.  Erik enjoys helping his wife who owns a successful dog daycare and boarding facility.  He also enjoys skiing, golf and travel with his family. 

      • Northeastern University, B.S in Accounting
      • Wealth Advisor
      • Corporate Stock Benefit Consultant
      1 Century Tower
      4th and 6th Floors, 265 Church Street
      New Haven, CT 06510
    • Matthew Goward Profile Photo

      Matthew Goward, CFP

      Financial Advisor

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      • CA
      • CT
      • DC
      • FL
      • GA
      • IL
      • MA
      • MD
      • ME
      • MI
      • MO
      • MT
      • NC
      • NH
      • NJ
      • NM
      • NY
      • OR
      • PA
      • PR
      • RI
      • SC
      • TN
      • TX
      • VA
      • WA

      Professional Focus

      As a CFP® professional, Matt believes in a purpose-based wealth management philosophy. He works with high-net-worth individuals and families implementing goals-based portfolio and financial planning strategies. Matt is meticulous in his planning. He frequently adjusts plans to account for market dynamics and life changes, maintaining ongoing communication with his clients to ensure their wealth management strategy is always tailored to their current goals, ambitions and purpose.

      Matt provides clients and their families with access to an ecosystem of resources and solutions that help bring clarity to their financial decision making process. Rather than a one size fits all model Matt develops customized service, investment, and planning solutions for each of his relationships.

      In coordination with your other tax and estate advisors he manages every aspect of your financial life so that you can focus on what matters most. Matt is committed to delivering for his clients, helping them achieve their vision of a purposeful life is what drives him to be a better professional.

      Community & Interests

      Matt is a lifelong resident of Cape Cod. Having lived in both the North End and South Boston for a time, he moved back to the Cape in 2018.

      Outside of the office Matt enjoys volunteering his time, playing golf, and visiting his favorite local restaurants. Both Matt and Lindsey are actively involved in their local community, donating their time to many charitable causes. Matt currently sits on the Board of Directors and serves as Treasurer of a local land trust on Cape.

      Matt and Lindsey enjoy experiencing new cultures through travel. Their other passions include cooking and boating. During the summer months they can be found relaxing with family, friends, and a book on one of the many local beaches or out on water with their dog Malfy. 

       

          • CERTIFIED FINANCIAL PLANNER™
          Financial planning
          Legacy planning
          Multi-generational families
          Custom portfolios
          Sustainable investing
          1471 Iyanough Road (Route 132)
          Hyannis, MA 02601
        • Sara Lanese Profile Photo

          Sara Barcroft

          Senior Client Associate

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          • CO
          • CT
          • FL
          • MA
          • NJ
          • NY
          • OR
          • SC
          • TN
          • TX

          Sara's professional commitment has always been about going the extra mile for clients. In 1984, Sara joined Merrill Lynch as a bookkeeper for the New Orleans branch, and graduated to assistant to both the Compliance and Branch Managers.  She then worked in the same role for Paine Webber and now UBS.  

          As someone with 38 years of administrative experience, Sara is our “go to” person on the team, managing all administrative duties, client service needs, trade execution and compliance. She places equal importance on all client issues or concerns and sees them through to completion.

          Each and every client is unique. With her dynamic and outgoing personality, Sara assesses each individual client service situation to determine the next step and best way to accomplish it promptly. Sara provides that important wow factor, relentlessly going above and beyond and exceeding client expectations. 

          Sara has held her Series 7 (General Securities Representative) license since 1997, and she focuses on service and support, working closely with her team to help manage all aspects of the client relationship.

                1 Century Tower
                4th and 6th Floors, 265 Church Street
                New Haven, CT 06510
              • Elma

                Elma Dunn

                Account Vice President

                Financial Advisor

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                • CA
                • CT
                • DC
                • FL
                • IL
                • MA
                • MD
                • MI
                • MO
                • NC
                • NH
                • NJ
                • NY
                • OR
                • PA
                • PR
                • SC
                • TN
                • TX
                • VA
                • WA

                      1 Century Tower
                      4th and 6th Floors, 265 Church Street
                      New Haven, CT 06510
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                    Too many business owners don't plan in advance for when they’re ready to exit. We can provide guidance, along with UBS Business Transition Services, to help you prepare early for the transition and what comes next.

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