Architects

A Pre-liquidity Founder's Plan helped create a successful exit

The situation
Our client, an industry pioneer in his 40s with a young family, founded and sold his successful B2B digital media company.
He was 12-16 months away from exiting his current company, which was growing fast.
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The goals

  • > Transfer a significant portion of the company shares to a family legacy trust for his children
  • > Benefit from any tax-mitigation opportunities
  • > Generate $1 million in pre-tax income from his post-sale after-tax proceeds
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The approach


We designed a pre-liquidity founder’s plan to help our client achieve his three goals:

  • > Worked with our Senior Wealth Strategies to simulate “what if” liquidity scenarios
  • > Delivered our client’s Personal Outcome Statement that assessed the likelihood of his achieving his family’s three goals
  • through early planning
  • > Discussed the pros and cons of the different strategies we presented to help make informed decisions
  • > Facilitated our client’s choice to transfer to the family trust a significant portion of his founders shares at a large discount
  • to what he believed the ultimate sale valuation would be
  • > Recommended the Qualified Small Business Stock (QSBS) planning strategy that helped protect his shares from capital
  • gains taxes
  • > Presented an investment portfolio designed to achieve his $1 million pretax income goal
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The results

  • > The pre-liquidity plan gave our client confidence that he was on track to meet his goals.
  • > He was then able to focus 100% on maximizing his company’s EBITDA targets.
  • > Discussed the pros and cons of the different strategies we presented to help make informed decisions
  • > He sold to a private equity firm for $100 million+ at a favorable valuation.
  • > He achieved a significant tax savings and created his family’s legacy trust.
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So much time and effort is spent growing the business and preparing for a liquidity event at the business level
that the founder’s personal planning often takes a back seat. This is unfortunate.

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We can help ensure you have the strategy you need to exit successfully.

Call us to begin that important conversation.
212-821-7023

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