Purpose. Passion. Performance.

Team Shot

An experienced and committed team

Addicus Partners is a name formed from three core principles that represent both our identity as a team, and our mission in serving clients.

Do the right thing. Always.

The base of our name is derived from Atticus Finch, the famous protagonist from To Kill A Mockingbird, who does the right thing for his wrongly accused client, despite enduring backlash and personal cost. We too seek to do the right thing for our clients at all times.

Endeavor to find the solution.

The second principle stems from the abacus, the calculating device used in antiquity to solve numerical problems before calculators and computers. Taking the time to understand specifics of a client’s situation, family dynamic, and business, affords the opportunity to come together to find the most optimal solution for our clients.

Clients are the cornerstone.

We want to always remember that we can’t put clients first nor help them achieve their goals, if they don’t first put their confidence and trust in us. We adjusted the spelling of Atticus to Addicus as a reminder that without our clients, we cannot “add” value.

The word Partners means two or more people working towards the same goal. Our team works together and seeks to provide best in class advice and service to our clients, but we also consider clients our partners, as we strive to understand their goals and leverage the resources of our entire firm to assist in achieving them.

Office Locations
  • Jay DeGeare

    Jay DeGeare

    Managing Director–Wealth Management

    Financial Advisor

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    • AK
    • AL
    • AZ
    • CA
    • CO
    • CT
    • DE
    • FL
    • GA
    • HI
    • IA
    • IL
    • IN
    • KY
    • LA
    • MA
    • MD
    • MI
    • MO
    • MS
    • NC
    • NJ
    • NM
    • NV
    • NY
    • OH
    • OK
    • OR
    • PA
    • PR
    • RI
    • SC
    • TN
    • TX
    • UT
    • VA
    • VT
    • WA
    • WI
    • WY

    Jay is a Managing Director and Financial Advisor in the Private Wealth Division of UBS.  He has spent more than 26 years advising entrepreneurs, businesses, charities, and high net worth families on complex investment, asset allocation, risk management, tax, and philanthropic planning.  Inevitably Jay and his experienced team strive to add value to already successful families and organizations to help them achieve their specific goals.

    Jay is involved in a variety of organizations that serve others. He recently joined the Advisory Board for the National Christian Foundation in Tampa. He is also a builder for a global organization called New Story that supports the homeless in either finding them places to rent or by building them a home.  In addition, Jay is also a co-founder of New World Angels, an early-stage investment group supporting entrepreneurs.  He was a former board member of Arise Alliance, which aids in treatment for post-traumatic stress.

    Jay and his wife Christi have been married over 32 years and have two boys, Jake and Taylor.  He enjoys most things outdoors including golf, fishing, tennis.  He served on active duty in the U.S. Army, mostly overseas in Germany, as tank platoon leader and a reconnaissance scout platoon leader, retiring as a Captain.  During his service, Jay earned a Ranger tab, as well as Airborne and Air Assault badges.   

    Jay received his Bachelor of Science in Business and a minor in Systems Engineering from the United States Military Academy at West Point. 

    • UBS Wealth Management President’s Council, 2024UBS Financial Services Inc. Councils are a distinction held by UBS Financial Advisors based on criteria including evaluation of compliance with firm rules, standards & policies and revenue. Council membership is not representative of any one client's experience and is not indicative of the advisor’s future performance.

      • Private Wealth Advisor
      • West Point Academy
      • 2-15 Life Variable and Annuities License
      101 E Kennedy Blvd
      18th Floor
      Tampa, FL 33602
      jay.degeare@ubs.com
      Jay DeGeare
      101 E Kennedy Blvd,Tampa,FL,33602
    • MNG

      Matt Gordon

      Managing Director–Wealth Management

      Financial Advisor

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      • AL
      • AZ
      • CA
      • CO
      • CT
      • DE
      • FL
      • GA
      • HI
      • IA
      • IL
      • IN
      • LA
      • MA
      • MD
      • MI
      • MO
      • MS
      • NC
      • NJ
      • NY
      • OH
      • PA
      • SC
      • TN
      • TX
      • UT
      • VA

      Matt is a Managing Director and Financial Advisor in the Private Wealth division of UBS.  He has spent the last two decades building and fostering relationships with sophisticated, wealthy families and the organizations they care deeply about.  By quarterbacking clear, honest, candid conversation and advice around investment, asset allocation, estate, tax and charitable planning, Matt and his team help create better outcomes for their clients.

      Matt’s clients often have complex personal situations. Having a complex family himself, he relates to their situation and forms a bond and connection that creates a deep level of trust in the relationship. The process he goes through with clients is relaxed but focused, and relies on intimacy, empathy, and patience. Education is at the core of this process.

      Matt and his wife Mary live in South Tampa with their 16 year old twins, Eli and Erin.  

      Matt received his Bachelors of Science in Finance and a minor in Economics from the University of Florida. Matt is a CERTIFIED FINANCIAL PLANNER™.

       

          • Private Wealth Advisor
          101 E Kennedy Blvd
          18th Floor
          Tampa, FL 33602
          matt.gordon@ubs.com
          Matt Gordon
          101 E Kennedy Blvd,Tampa,FL,33602
        • David

          David Ochotorena

          First Vice President–Wealth Management

          Financial Advisor

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          • AL
          • AZ
          • CA
          • CO
          • CT
          • FL
          • GA
          • HI
          • IA
          • IL
          • IN
          • LA
          • MA
          • MD
          • MI
          • MO
          • NC
          • NJ
          • NY
          • OH
          • PA
          • SC
          • TN
          • TX
          • UT
          • VA

          David Ochotorena is a Private Wealth Advisor who partners with wealthy individuals, multi‑generational families, business owners, and institutions to simplify complexity and help them make confident financial decisions. He provides comprehensive wealth planning and investment advice tailored to each client’s unique goals, values, and legacy.

          David takes a highly collaborative approach—working closely with clients, their families, and trusted professional advisors—to design thoughtful strategies across investment management, retirement and estate planning, philanthropic goals, and business transition planning. Raised by a teacher and an engineer, he brings both clarity and structure to every engagement, serving as a trusted educator and long‑term architect of his clients’ financial lives.

          Before joining UBS, David spent 14 years at AB, where he worked in both institutional roles and within Bernstein Private Wealth Management. Over the last decade of that tenure, he supported and advised high‑net‑worth families directly as a Client Service Advisor, deepening his experience with complex planning needs and sophisticated portfolios.

          David earned an A.B. in Economics from Princeton University, where he was a four‑year varsity football player. He has been a CERTIFIED FINANCIAL PLANNER® professional since 2014.

          Outside the office, David is active in his church and serves on several charitable boards. He and his wife, Alexis, are raising their four children in Tampa and enjoy staying involved in youth athletics. He especially loves coaching baseball, traveling, and pursuing a long‑standing family goal of visiting every Major League Baseball stadium.

                101 E Kennedy Blvd
                18th Floor
                Tampa, FL 33602
                david.ochotorena@ubs.com
                David Ochotorena
                101 E Kennedy Blvd,Tampa,FL,33602
              • Joe

                Joseph Jin

                Account Vice President

                Financial Advisor

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                • AL
                • AZ
                • CA
                • CO
                • CT
                • FL
                • GA
                • HI
                • IA
                • IL
                • IN
                • LA
                • MA
                • MD
                • MI
                • MO
                • NC
                • NJ
                • NY
                • OH
                • OK
                • PA
                • SC
                • TN
                • TX
                • VA

                Joseph is a Financial Advisor at UBS Global Wealth Management. As a fiduciary, he specializes in providing investment planning and advice for high-net-worth clients, including individuals, families, business owners and non-profit organizations. Prior to joining UBS, Joseph was a member of an advisory team that managed nearly $2 billion in client assets at Bernstein Private Wealth Management. He held various roles including Senior Associate and Client Advisor. Prior to Bernstein, he worked on the institutional sales and trading desk for Noble Financial Capital Markets – a boutique investment bank focused on small-cap emerging growth companies.

                Joseph holds the Certified Financial Planner™ designation, as well as his FINRA Series 7 and 63 securities licenses. He is registered as an Investment Advisor with the Securities and Exchange Commission (SEC) and received a B.S. in Finance and Marketing from the University of South Florida.

                Joseph was born in Seattle, WA and raised in Gainesville, FL. He and his wife, Michelle, currently live in Tampa, FL with their two children. Outside of the office, he enjoys spending time with his family, fishing, golfing and watching football.

                      101 E Kennedy Blvd
                      18th Floor
                      Tampa, FL 33602
                      joseph.jin@ubs.com
                      Joseph Jin
                      101 E Kennedy Blvd,Tampa,FL,33602
                    • Photo

                      Easton Brice

                      Vice President–Wealth Management

                      Financial Advisor

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                      • AL
                      • AZ
                      • CA
                      • FL
                      • GA
                      • IN
                      • MA
                      • MS
                      • NM
                      • TN
                      • VA

                      Easton is a reliable advisor for the families he serves consulting across family, business, and wealth where he provides connectivity to dedicated professionals along the way. Prior to joining UBS in 2021, Easton was a Financial Advisor at Merrill Lynch.

                      Easton is a Nashville native and a graduate of Rhodes College where he captained the men’s golf program. Outside of work, Easton serves on the board of SongwritingWith:Soldiers and is active in the local music scene. He lives in East Nashville with his dog, Charlie.

                            3102 West End Avenue
                            Suite 500
                            Nashville, TN 37203
                            easton.brice@ubs.com
                            Easton Brice
                            3102 West End Avenue,Nashville,TN,37203
                          • April F

                            April Fisher

                            Senior Wealth Strategy Associate

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                            • AK
                            • AL
                            • AR
                            • AZ
                            • CA
                            • CO
                            • CT
                            • DC
                            • DE
                            • FL
                            • GA
                            • HI
                            • IA
                            • IL
                            • IN
                            • KY
                            • LA
                            • MA
                            • MD
                            • ME
                            • MI
                            • MN
                            • MO
                            • MS
                            • NC
                            • NH
                            • NJ
                            • NM
                            • NV
                            • NY
                            • OH
                            • OK
                            • OR
                            • PA
                            • PR
                            • RI
                            • SC
                            • TN
                            • TX
                            • UT
                            • VA
                            • VT
                            • WA
                            • WI
                            • WY

                            April serves as the lead coordinator of our service team - implementing investment strategies, banking services, and additional products while managing day to day operations. April supports all team members so they can focus on the needs of our clients. April has a background working with high-net-worth families, multi-generational planning, family office services, institutional consulting, retirement planning and cash management.

                            April attended Daemen University in Amherst, NY earning her Bachelor of Science in Business Administration and Finance. April holds her Series 7, 63, 65, and 3 as well as her Life, Health, and Variable Annuities license (2-15). April also holds the CERTIFIED FINANCIAL PLANNER®™ designation. Prior to joining Addicus Partners, April worked alongside an Institutional Consulting team working as a Senior Team Associate. Prior to UBS, April began her career at Merrill Lynch in Buffalo, NY trading futures and commodities.

                            Outside of work, April enjoys time on the water boating, cheering on the Buffalo Bills, and spending quality time with family and friends. April resides in Valrico, FL with her husband and daughter. She is actively involved in A Kid’s Place of Tampa Bay which focuses on the needs of foster children and AMEND-Tampa.

                                  101 E Kennedy Blvd
                                  18th Floor
                                  Tampa, FL 33602
                                  april.fisher@ubs.com
                                  April Fisher
                                  101 E Kennedy Blvd,Tampa,FL,33602
                                • Brooke Banning

                                  Brooke Banning

                                  Senior Wealth Strategy Associate

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                                  • AL
                                  • AZ
                                  • CA
                                  • CO
                                  • CT
                                  • DE
                                  • FL
                                  • GA
                                  • HI
                                  • IL
                                  • IN
                                  • LA
                                  • MD
                                  • MI
                                  • NC
                                  • NJ
                                  • NY
                                  • OH
                                  • OK
                                  • PA
                                  • SC
                                  • TN
                                  • TX

                                  Brooke is a Senior Wealth Strategy Associate for UBS Global Wealth Management. She enjoys developing meaningful relationships with clients while partnering with her advisors to help clients achieve their financial goals.

                                  Prior to joining UBS, Brooke started her career in finance at JP Morgan Securities in Dallas, TX as a licensed Marketing Associate before transitioning into a Client Associate role. After nearly four years in Dallas, Brooke relocated back to her hometown of Tampa, FL and became an Associate for Bernstein Private Wealth Management in 2020 prior to joining UBS with the team in 2021.

                                  Brooke earned her Bachelor of Science degree in Marketing and Sports Management from Florida State University. She currently holds her Series 7 and 66 licenses.

                                  Outside of the office, Brooke enjoys cooking, spending time with family and friends, traveling and trying new local restaurants.

                                   

                                        101 E Kennedy Blvd
                                        18th Floor
                                        Tampa, FL 33602
                                        brooke.banning@ubs.com
                                        Brooke Banning
                                        101 E Kennedy Blvd,Tampa,FL,33602
                                      • S:\4K Tampa PWM Recruit Team\Devon

                                        Devon Helling

                                        Client Associate

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                                          Devon serves as a Client Associate for Addicus Partners. She works closely with each Financial Advisor to support all client related tasks and make sure they are taken care of in a timely manner. Devon coordinates team /client related scheduling to ensure smooth communication between the client and team. She looks forward to continuing her connections with each client.

                                          Prior to UBS, Devon worked in the hospitality industry for 5 years in the Tampa area. She thoroughly enjoyed the experience and opportunity to learn from her previous jobs but is excited to be a part of Addicus Partners. She attended Winthrop University in Rock Hill, SC where she received her BA in Dance Performance and minored in Entrepreneurship.  

                                          In her free time, Devon enjoys traveling, watching the Bucs on Sundays, and spending as much time with friends and family that she can. She currently lives in South Tampa with her husband Carter, and their son Miles. 

                                                101 E Kennedy Blvd
                                                18th Floor
                                                Tampa, FL 33602
                                                devon.helling@ubs.com
                                                Devon Helling
                                                101 E Kennedy Blvd,Tampa,FL,33602
                                              • Todd Greenberg

                                                NMLS #641853

                                                Senior Wealth Management Banker, UBS Bank USA, N.A.

                                                Experience

                                                Todd Greenberg joined UBS Bank USA in 2013 and he is currently a Senior Wealth Management Banker covering the South Florida Markets along with both Miami International Markets and Puerto Rico. Todd has an extensive background in relationship banking. He is focused on providing Financial Advisors and their clients a variety of cash management resources along with banking solutions that may complement their overall wealth management objectives.

                                                Todd began his career in financial services in 1999. Prior to joining UBS, he started his banking career at NationsBank which quickly turned to Bank of America and then joined Merrill Lynch during the acquisition. During his tenure, he held positions including Vice President of Wealth Management Banking, Branch Leader, Senior Mortgage Consultant.

                                                Education 

                                                In Todd Greenberg’s role as a Senior Wealth Management Banker his NMLS # is 641853. He currently holds permissive Series 7, 63, and 66 securities licenses. Outside of the office, Todd is married to his best friend Melissa, and they have three amazing children: Jordan, Alec, and Madolyn. In his spare time, he enjoys spending time with family and is an avid sports fan. Todd is also an advocate and participant annually with March of Dimes Foundation.


                                                Senior Wealth Management Bankers are employees of UBS Bank USA. UBS Bank USA is a subsidiary of UBS Group AG. UBS Bank USA, N.A., Member FDIC, NMLS No. 947868. Equal Housing Lender


                                              • Catherine McDermott

                                                Executive Director

                                                Senior Wealth Strategist

                                              • Melissa Lilly, CEPA, CTFA

                                                Executive Director

                                                Wealth Planning Strategist

                                              • Scott Malone

                                                Executive Director

                                                Senior Tax Efficiency Planning Strategist

                                              • Liam

                                                Liam McCormick

                                                Executive Director, Senior Strategist, Central Division

                                                Family Advisory and Philanthropy Services Americas

                                              • Kristen Liller

                                                Executive Director

                                                Family Office Specialist

                                              The proof is in our numbers

                                              Over $2.1 billion

                                              Assets under management

                                              As of 07/27/2022

                                              9 person

                                              seasoned team

                                              Over 80

                                              Collective years of experience


                                              Connecting you to the deep resources of UBS

                                              By seeing the big picture, we provide access to the global platforms and the financial and intellectual strengths of UBS’s experts in Wealth Management, Asset Management and our Private and Investment Banks.

                                              Building multicultural wealth, together

                                              Family on back porch

                                              Wealth transfer across generations

                                              Mountain climbers on peak at sunrise

                                              A leading global wealth manager

                                              Coworkers around table in lobby

                                              Retirement plan services

                                              Swimmer

                                              UBS Sports & Entertainment

                                              When incredible financial opportunities come your way

                                              Despite undisputed success in the sports and entertainment world, many pros still need guidance in the financial world. That’s why we have a team dedicated to providing exceptional advice and guidance to help agents, managers, owners, executives, and professionals see the big picture.

                                              A leader in wealth management

                                              Backed by the strength of our parent company, UBS AG

                                              $7 trn

                                              UBS Group invested assets
                                              As of 12/31/2025

                                              51 countries

                                              Our global footprint

                                              #1

                                              for High Net-Worth clients

                                              Euromoney Private Banking and Wealth Management Survey (peer review), 2015-2022

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