Family. Wealth. For Generations.

We believe that good financial planning advice is invaluable—it helps prepare you for whatever life brings. But it is especially important during times of major life change. Our process focuses on you and the priorities, goals, concerns and beliefs that will ultimately impact your financial well-being for years to come. We're here to help you tackle your concerns and embrace the opportunities that can enrich and empower you today and for years to come.

Pursuing your goals together

Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.

  • Steve Lucero

    Stephen Lucero

    Senior Vice President–Wealth Management

    Financial Advisor

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    • AZ
    • CA
    • CO
    • FL
    • HI
    • ID
    • MA
    • MD
    • MI
    • MO
    • MT
    • NC
    • NJ
    • NM
    • NV
    • NY
    • OR
    • PA
    • SC
    • TX
    • VA
    • WA
    • WV

    In the past two decades, I have seen markets both expand and contract. I have seen presidential elections and impeachments. I have seen three wars but also times of peace. I have seen two "bubbles" one in technology and one financial. Lastly, we all have experienced in one way or another the worst terrorist attack on U.S. Soil. What this means to you is I have a strong understanding of how the markets react in different economic cycles and how to position your portfolio accordingly. Many of my clients have benefited from my experience and have avoided many of the pitfalls of investing.


    Personal & Community

    • Program Chairman for the Kiwanis Organization of San Jose
    • Enjoy road and mountain bike racing and competing in triathlons
    • Avid snow skier

          355 Santana Row
          Suite 2050
          San Jose, CA 95128
          steve.lucero@ubs.com
          Stephen Lucero
          355 Santana Row,San Jose,CA,95128

        A focus on personalized access and service

        Working with diverse clients with specific needs, our team sees it as our top responsibility to understand each aspect of your unique and often complicated financial life.

        Three generations in apple orchard

        Turn possibilities into a plan

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        It's a good time to consider annuities

        Annuities, which can help to generate secure and reliable income for life, are becoming increasingly popular among retirees.

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        As of 12/31/2025

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