Financial planning tailored to your goals

Three generations in the front yard

Where are you today and where do you want to be tomorrow? We recognize that a lasting relationship starts by listening and understanding your priorities and concerns. We'll work together to look at the big picture, discuss your vision for the future and help you confidently pursue your life goals.

Mature couple front yard

Pursuing your goals together

Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.

  • John Edward McGovern

    John Mcgovern

    Managing Director–Wealth Management

    Financial Advisor

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    • AL
    • AZ
    • CA
    • CO
    • CT
    • FL
    • GA
    • HI
    • ID
    • MD
    • MI
    • MN
    • MO
    • NC
    • NJ
    • NV
    • NY
    • OK
    • OR
    • PA
    • TN
    • TX
    • UT
    • VA
    • WA
    • WY

    John graduated from the University of California Santa Barbara with a degree in Economics. He began his career with Security Pacific Bank, being promoted to Branch Manager in El Segundo California in 1984. John entered the brokerage business with E.F Hutton and transferred to UBS in 1990. His investment strategy lies in strong total return stocks with an anticipated growing and consistant dividend, which will equate to increasing income and total return. John has his Series 3,7,63, 65 and insurance licenses.

    During the week, John splits his time between our Beverly Hills and Santa Barbara offices. In addition to supporting his clients, John is an active member of the community, serving on the Board of Trustees's for Crane Country Day School. John currently lives in Santa Barbara with his family and enjoys biking, surfing, and horseback riding.

          222 East Carrillo Street
          Suite 106
          Santa Barbara, CA 93101
        • Emmee Sarmiento Ferguson

          Emmee Sarmiento Ferguson

          Senior Vice President–Wealth Management

          Financial Advisor

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          • AL
          • AZ
          • CA
          • CO
          • CT
          • FL
          • GA
          • ID
          • MA
          • MD
          • MN
          • NC
          • NJ
          • NV
          • NY
          • OK
          • OR
          • PA
          • TN
          • TX
          • VA
          • WY

          It’s the important things—our families, our values, the impact we have on others—that connect us. And although making sense of it all can be hard, asking the right questions can make things clearer. So when I talk to you about wealth management, I want to learn about those life questions that are on your mind. “Should I start my own business? Is it better to leave my kids everything? Or nothing? How do I set up a charitable fund? Will my family be ok when I’m gone?” Together, I know we can find the answers.

          Whatever your concerns, I can help you create a comprehensive financial plan to address your most important priorities. Over the last 20 years, I have put my experience to work for each of my clients, helping them find the best way forward to pursue the goals that truly matter.

          Capabilities to impact your life and wealth

          – I draw from extensive research and resources from across UBS to deliver customized investment plans to help my clients grow and sustain wealth

          – Focusing on retirement planning, insurance planning, and wealth transfer strategies, capital preservation and risk management remain top priorities

          My professional achievements and education

          – B.S., Finance, Cal State University Fullerton

          – Series 7, 63, and 65 securities licenses

          – CFP®

          Outside the office

          – I live in Manhattan Beach with my husband Ben, and three kids

          – I enjoy traveling with my family and friends, reading, hiking, surfing, snowboarding, the Bar Method®, and the peacefulness of home

                131 South Rodeo Drive
                Suite 300
                Beverly Hills, CA 90212
              • Andrew Mason

                Andrew Mason

                Wealth Strategy Associate

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                • AZ
                • CA
                • FL
                • MA
                • NJ
                • NV
                • NY
                • OR
                • TX

                Andrew Mason is driven by his passion for creating a seamless and valuable client experience. As part of the SBBH Group, Andrew is responsible for operational needs through client account administration, securities transactions, and cash management. Andrew is focused on what provides the highest standard of client service to those who have entrusted SBBH Group to be their partner in their financial journey. Andrew graduated with his MBA in Finance and BA in Business Management from Azusa Pacific University and holds the Series 7 and 66 securities licenses. He has lived in the Los Angeles area since 2012 and enjoys spending time with his wife Katie, golden retriever Samson, family and friends, as well as hiking, Jiu Jitsu, and running.

                      131 South Rodeo Drive
                      Suite 300
                      Beverly Hills, CA 90212
                    • Carlo

                      Carlo Mazziliano

                      Client Associate

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                      • AL
                      • AR
                      • AZ
                      • CA
                      • CO
                      • FL
                      • MA
                      • MO
                      • NC
                      • NV
                      • NY
                      • TX
                      • UT
                      • VA

                      As a Client Service Associate, Carlo is committed to maintaining quality client relationships while supporting their financial needs and goals. Working closely with financial advisors, he prepares reports, executes transactions, collects documentation for opening new accounts and services, and coordinates any additional matters related to their accounts.

                      Originally from Napa Valley, Carlo graduated from Sacramento State University with a B.S in Finance while minoring in Risk Management. After graduating, he moved to Santa Barbara where he joined the SBBH team at UBS.

                      Aside from assisting clients, Carlo enjoys playing golf, snowboarding, wine tasting, hiking, and cooking.

                      Carlo currently holds his Series 7 and Series 66 licenses.

                            222 East Carrillo Street
                            Suite 106
                            Santa Barbara, CA 93101
                          • Misael

                            Misael Marcial-Palomares

                            Client Associate

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                              Misael Marcial is a graduate from the University of California Santa Barbara with a Bachelor of Arts degree in Philosophy.

                              Being part of the SBBH Group, Misael handles the daily responsibilities of working closely with clients regarding their accounts, requests, and overall cash management.

                              He strives to provide a high standard of client service and support for all clients who trust SBBH with their financial wellbeing.

                              He has lived on the Central Coast for most of his life and enjoys exploring the surrounding natural scenery with a camera in hand.

                                    222 East Carrillo Street
                                    Suite 106
                                    Santa Barbara, CA 93101

                                  The circular economy: What is it?

                                  Retirement planning

                                  Retirement planning

                                  Multigenerational planning

                                  Multigenerational planning

                                  Legacy—Wealth for others

                                  For needs that go beyond your own—to help you improve the lives of others

                                  What will your legacy be?
                                  It’s never too early to plan ahead. A Legacy strategy can help you gain more control over your financial future and what you leave behind, so you can move forward with confidence.

                                  Learn more at ubs.com/wealthway.

                                  Backed by the strength of UBS

                                  A global leader in wealth management

                                  $2.8 trillion

                                  In invested assets globally 
                                  As of 06/30/2022

                                  51 countries

                                  Our global footprint

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                                  UBS is a world-leading wealth manager

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