$3.9 trillion
In invested assets globally
As of 12/31/2022
R3 Wealth Management provides a diverse clientele of individuals, business owners, corporate executives, and institutions with personalized investment management and financial planning. We are singularly dedicated to understanding your financial needs and helping you grow and protect what you have carefully built over time.
As you face life’s most important questions, we will work with you to explore opportunities and prepare for challenges. Backed by the extensive resources of UBS, we are able to offer comprehensive wealth management focused solely on your unique situation. Additionally, we commit to each generation of our clients’ families, by working closely together to help shape their financial future and meet their goals.
We believe that successful wealth management should focus on Liquidity, Longevity & Legacy which is only achievable when your goals are specifically defined and your financial assets are uniquely managed to provide exceptional results.
Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.
Experience to guide you forward
Robert specializes in providing comprehensive wealth management to high-net-worth and ultra-high-net worth families with complex needs. He also advises institutional clients, including non-profits, endowments and foundations, educational institutions and corporate retirement plans on their investment management, corporate cash management and financing needs. Robert coordinates and oversees the equity-based research and overall portfolio management the team.
An original member of the Green Dickson team, Robert joined the UBS Greensboro office in 2008 after more than 29 years at Merrill Lynch. The addition of Robert Ketner to the group created an opportunity for a team name change to the R³ Wealth Management Group.
Credentials that build confidence
Outside of UBS
An active community member, Robert served as Board Chair of the Greensboro Symphony Orchestra (2014 – 2016) and continues to serve on the Symphony's Board and Executive Committee as Chair of the Management Committee. He Joined the Greensboro Symphony Board in January, 2011. He is also a member of the Greensboro Sports Council, assisting with various sporting events held in the Triad Region. In January, 2018, Robert joined The Barnabas Network Board of Directors.
Robert and his wife, Laura have two children who live in New York City and Mooresville, NC. Robert enjoys biking, fly fishing, hiking, golf, snow and water skiing.
Experience to guide you forward
A native of Salisbury, NC, Robert also brings over 40 years of industry experience to the team. Not long after graduating from Duke University in 1980 with a Bachelor's degree in Political Science, Robert began his investment management career with Merrill Lynch. There he met colleagues, Robert Green and Robert Dickson. After 29 years with Merrill, he then joined UBS Financial Services, Inc. as a Senior Vice President – Wealth Management. In 2018, Robert welcomed his son, Andrew, back to Greensboro to join him at UBS and to become part of the R³ Wealth Management Group.
Credentials that build confidence
Outside of UBS
Robert is well known in the community for his philanthropy and many years of volunteer service to various organizations. He currently serves on the Board of Directors for Family Services of the Piedmont, Inc. and was their 2017 Greensboro winner of the For Love of Family award in recognition of his many years of service and support. He also serves on the Board of Directors for the A.M. & Ruth Z. Fleishman Foundation.
Previously, Robert served on the Board of Directors for Greensboro Day School, Catawba College, and Greensboro Urban Ministry ; the Board of Visitors for Trinity College at Duke University, Duke University's Sanford Institute of Public Policy, and Guilford College. He is a past Chairman for the Alexis de Tocqueville Society and the United Way of Greater Greensboro, a past President of the NC Eastern Music Festival, Vice President of Canterbury School and was previously a Governor's appointee to the John Motley Morehead Commission.
Robert is most proud of his four children and his wife, Leslie. He and Leslie share a love of bird hunting, clay-shooting, tennis, boating, fly fishing, and travel.
Experience to guide you forward
A native of Boston Massachusetts, Bob brings over 39 years of industry experience to the team. After graduating from Hartwick College in 1978 with a degree in Chemistry Bob joined the Boston Gear division of INCOM International as the District Sales Manager for the Carolina's and Virginia. In 1982 Bob started his career in the Financial Services industry with Merrill Lynch. In 1996 Bob partnered with Robert Green to form the Green/Dickson Group and in 2008, after 26 years with Merrill Lynch moved to UBS Financial Services, Inc. The addition of Robert Ketner to the group created an opportunity for a team name change to the R³ Wealth Management Group.
Bob's primary focus is assisting individuals and families in developing effective solutions to deal with specific and complex long-term financial planning issues. These issues include retirement cash flow analysis, asset allocation, trusts, estate and gift planning strategies, and educational planning. In addition, Bob oversees all fixed-income investment management for the group.
Credentials that build confidence
Outside of UBS
Since moving to Greensboro in 1980 Bob has been actively involved in the community. He has served on the Board of Directors of Horsepower, Inc., Make- A -Wish Foundation, and served as treasurer of The Guilford Battleground Company.
Bob has been a vestry member of St. Barnabas Episcopal Church and was actively involved in Leadership positions with the Boy Scouts of America as Scoutmaster and YMCA Indian Guides.
Bob enjoys spending time with his partner Carol and his three wonderful children and their significant others. Bob is passionate about sailing, flying, backpacking, ice hockey, traveling, and reading.
Experience to guide you forward
A native of North Carolina, Andrew joined UBS Financial Services in its Weehawken, NJ office, serving the firm and its clients as a Registered Client Service Associate in the Wealth Advice Center. With that foundation, Andrew then joined Bernstein Global Private Wealth Management as a Financial Advisor Associate in their Manhattan headquarters office. While at Bernstein, Andrew earned the Certified Financial Planner designation. In January 2018, Andrew returned to UBS Financial Services as a Senior Wealth Strategy Associate in the Greensboro office.
Credentials that build confidence
Outside of UBS
Being an actively involved community member has always been important to Andrew, who recently served on the executive leadership team for March of Dimes Signature Chefs Auction. He and his wife, Jessica, host an annual holiday party benefitting Out of the Garden Project, which helps fight food insecurity for children in the Greensboro/Triad area. Andrew is also involved with Make-A-Wish Foundation, as well as the Theodore Roosevelt Conservation Partnership and Ducks Unlimited.
Andrew enjoys spending time with his wife, Jessica, and their Labrador retriever, Grouper. He is passionate about the outdoors and enjoys boating, backpacking, fly-fishing, golf and running.
Experience to guide you forward
Barbara has been in the Investment Management business for over 41 years. Her areas of focus on the team include investment and portfolio management, life insurance, benefits and trusts. She focuses her time on integrating these needs into her clients' overall wealth management strategy, believing strongly that assets work best when they work together. Barbara has spoken nationally on the subject of long-term care.
Credentials that build confidence
Outside of UBS
Barbara has been a member of the CFA Institute since 1981, She has also been involved with the CFA Institute in several volunteer capacities. She is a past president of the CFA NC Society.
Barbara has served on the boards of the CFA NC Society, Greensboro Society of Financial Service Professionals, Guilford Green Foundation and the Greensboro Homeownership Center. She is an active community volunteer with Greensboro Sports Foundation events, NC Folk Festival and AuthoraCare.
Barbara is widowed and is very proud of her 3 grown children who live in San Diego, Greensboro, and Boston.. Barbara enjoys hiking, swimming, traveling and volunteering in the community and loves her Siberian Husky, Shaina.
Experience to guide you forward
As the team's Senior Client Service Associate, Dody is the administrative lead for R3 Wealth Management. Her responsibilities include trouble shooting as well as overseeing day to day account and operations issues. Additionally, she has a focus and substantial experience in the execution of Rule 144 transaction and the exercising of employee stock options. Dody is Series 7 and 63 registered.
Credentials that build confidence
Outside of UBS
Dody and her husband Dan have a daughter who is an educator in Washington, DC. Dody is very creative and enjoys writing, having been recognized for her writing talent.
Experience to guide you forward
Lisa began her financial services career in 1997 at Interstate, Johnson, & Lane in Greensboro, NC. In 1999, she joined PaineWebber as a Client Service Associate and also assisted with branch operations. In 2003, she changed her focus to personal and commercial insurance service and sales, and was life and health insurance license. She had great success as a member of Greensboro Insurance Women having been honored as their Rookie of Year in 2004. After eight years in Insurance, an opportunity presented itself within UBS and she came back to the firm in 2011.
Once back at UBS, Lisa worked as a Branch Service Associate for three years and since 2014, she's been the Client Service Associate for Robert C. Ketner and his clients. She is also the CSA Coach for the Greensboro branch.
Credentials that build confidence
Outside of UBS
Lisa and her husband, Kevin have a daughter in high school and a son in college. She and her family enjoy going to the beach, running, saltwater fishing, paddle boarding, hiking, biking and spending time together and with friends.
Experience to guide you forward
Robert specializes in providing comprehensive wealth management to high-net-worth and ultra-high-net worth families with complex needs. He also advises institutional clients, including non-profits, endowments and foundations, educational institutions and corporate retirement plans on their investment management, corporate cash management and financing needs. Robert coordinates and oversees the equity-based research and overall portfolio management the team.
An original member of the Green Dickson team, Robert joined the UBS Greensboro office in 2008 after more than 29 years at Merrill Lynch. The addition of Robert Ketner to the group created an opportunity for a team name change to the R³ Wealth Management Group.
Credentials that build confidence
Outside of UBS
An active community member, Robert served as Board Chair of the Greensboro Symphony Orchestra (2014 – 2016) and continues to serve on the Symphony's Board and Executive Committee as Chair of the Management Committee. He Joined the Greensboro Symphony Board in January, 2011. He is also a member of the Greensboro Sports Council, assisting with various sporting events held in the Triad Region. In January, 2018, Robert joined The Barnabas Network Board of Directors.
Robert and his wife, Laura have two children who live in New York City and Mooresville, NC. Robert enjoys biking, fly fishing, hiking, golf, snow and water skiing.
Experience to guide you forward
A native of Salisbury, NC, Robert also brings over 40 years of industry experience to the team. Not long after graduating from Duke University in 1980 with a Bachelor's degree in Political Science, Robert began his investment management career with Merrill Lynch. There he met colleagues, Robert Green and Robert Dickson. After 29 years with Merrill, he then joined UBS Financial Services, Inc. as a Senior Vice President – Wealth Management. In 2018, Robert welcomed his son, Andrew, back to Greensboro to join him at UBS and to become part of the R³ Wealth Management Group.
Credentials that build confidence
Outside of UBS
Robert is well known in the community for his philanthropy and many years of volunteer service to various organizations. He currently serves on the Board of Directors for Family Services of the Piedmont, Inc. and was their 2017 Greensboro winner of the For Love of Family award in recognition of his many years of service and support. He also serves on the Board of Directors for the A.M. & Ruth Z. Fleishman Foundation.
Previously, Robert served on the Board of Directors for Greensboro Day School, Catawba College, and Greensboro Urban Ministry ; the Board of Visitors for Trinity College at Duke University, Duke University's Sanford Institute of Public Policy, and Guilford College. He is a past Chairman for the Alexis de Tocqueville Society and the United Way of Greater Greensboro, a past President of the NC Eastern Music Festival, Vice President of Canterbury School and was previously a Governor's appointee to the John Motley Morehead Commission.
Robert is most proud of his four children and his wife, Leslie. He and Leslie share a love of bird hunting, clay-shooting, tennis, boating, fly fishing, and travel.
Experience to guide you forward
A native of Boston Massachusetts, Bob brings over 39 years of industry experience to the team. After graduating from Hartwick College in 1978 with a degree in Chemistry Bob joined the Boston Gear division of INCOM International as the District Sales Manager for the Carolina's and Virginia. In 1982 Bob started his career in the Financial Services industry with Merrill Lynch. In 1996 Bob partnered with Robert Green to form the Green/Dickson Group and in 2008, after 26 years with Merrill Lynch moved to UBS Financial Services, Inc. The addition of Robert Ketner to the group created an opportunity for a team name change to the R³ Wealth Management Group.
Bob's primary focus is assisting individuals and families in developing effective solutions to deal with specific and complex long-term financial planning issues. These issues include retirement cash flow analysis, asset allocation, trusts, estate and gift planning strategies, and educational planning. In addition, Bob oversees all fixed-income investment management for the group.
Credentials that build confidence
Outside of UBS
Since moving to Greensboro in 1980 Bob has been actively involved in the community. He has served on the Board of Directors of Horsepower, Inc., Make- A -Wish Foundation, and served as treasurer of The Guilford Battleground Company.
Bob has been a vestry member of St. Barnabas Episcopal Church and was actively involved in Leadership positions with the Boy Scouts of America as Scoutmaster and YMCA Indian Guides.
Bob enjoys spending time with his partner Carol and his three wonderful children and their significant others. Bob is passionate about sailing, flying, backpacking, ice hockey, traveling, and reading.
Experience to guide you forward
A native of North Carolina, Andrew joined UBS Financial Services in its Weehawken, NJ office, serving the firm and its clients as a Registered Client Service Associate in the Wealth Advice Center. With that foundation, Andrew then joined Bernstein Global Private Wealth Management as a Financial Advisor Associate in their Manhattan headquarters office. While at Bernstein, Andrew earned the Certified Financial Planner designation. In January 2018, Andrew returned to UBS Financial Services as a Senior Wealth Strategy Associate in the Greensboro office.
Credentials that build confidence
Outside of UBS
Being an actively involved community member has always been important to Andrew, who recently served on the executive leadership team for March of Dimes Signature Chefs Auction. He and his wife, Jessica, host an annual holiday party benefitting Out of the Garden Project, which helps fight food insecurity for children in the Greensboro/Triad area. Andrew is also involved with Make-A-Wish Foundation, as well as the Theodore Roosevelt Conservation Partnership and Ducks Unlimited.
Andrew enjoys spending time with his wife, Jessica, and their Labrador retriever, Grouper. He is passionate about the outdoors and enjoys boating, backpacking, fly-fishing, golf and running.
Experience to guide you forward
Barbara has been in the Investment Management business for over 41 years. Her areas of focus on the team include investment and portfolio management, life insurance, benefits and trusts. She focuses her time on integrating these needs into her clients' overall wealth management strategy, believing strongly that assets work best when they work together. Barbara has spoken nationally on the subject of long-term care.
Credentials that build confidence
Outside of UBS
Barbara has been a member of the CFA Institute since 1981, She has also been involved with the CFA Institute in several volunteer capacities. She is a past president of the CFA NC Society.
Barbara has served on the boards of the CFA NC Society, Greensboro Society of Financial Service Professionals, Guilford Green Foundation and the Greensboro Homeownership Center. She is an active community volunteer with Greensboro Sports Foundation events, NC Folk Festival and AuthoraCare.
Barbara is widowed and is very proud of her 3 grown children who live in San Diego, Greensboro, and Boston.. Barbara enjoys hiking, swimming, traveling and volunteering in the community and loves her Siberian Husky, Shaina.
Experience to guide you forward
As the team's Senior Client Service Associate, Dody is the administrative lead for R3 Wealth Management. Her responsibilities include trouble shooting as well as overseeing day to day account and operations issues. Additionally, she has a focus and substantial experience in the execution of Rule 144 transaction and the exercising of employee stock options. Dody is Series 7 and 63 registered.
Credentials that build confidence
Outside of UBS
Dody and her husband Dan have a daughter who is an educator in Washington, DC. Dody is very creative and enjoys writing, having been recognized for her writing talent.
Experience to guide you forward
Lisa began her financial services career in 1997 at Interstate, Johnson, & Lane in Greensboro, NC. In 1999, she joined PaineWebber as a Client Service Associate and also assisted with branch operations. In 2003, she changed her focus to personal and commercial insurance service and sales, and was life and health insurance license. She had great success as a member of Greensboro Insurance Women having been honored as their Rookie of Year in 2004. After eight years in Insurance, an opportunity presented itself within UBS and she came back to the firm in 2011.
Once back at UBS, Lisa worked as a Branch Service Associate for three years and since 2014, she's been the Client Service Associate for Robert C. Ketner and his clients. She is also the CSA Coach for the Greensboro branch.
Credentials that build confidence
Outside of UBS
Lisa and her husband, Kevin have a daughter in high school and a son in college. She and her family enjoy going to the beach, running, saltwater fishing, paddle boarding, hiking, biking and spending time together and with friends.
Eligibility is based on quantitative factors and is not necessarily related to the quality of the investment advice. For more information on third party rating methodologies, please visit ubs.com/us/en/designation-disclosures
Eligibility is based on quantitative factors and is not necessarily related to the quality of the investment advice. For more information on third party rating methodologies, please visit ubs.com/us/en/designation-disclosures
Understanding the needs of individuals, executives, business owners and institutions. We work closely with a diverse clientele by providing integrated financial guidance and a robust suite of investment solutions. We are capable of helping you with key issues around a broad spectrum of professional and financial situations.
Individuals
We help address every family financial issue ranging from portfolio management to retirement planning to wealth transfer and philanthropy.
Corporate executives
With complicated equity award packages, executives need specific guidance.
With complicated equity award packages, executives need specific guidance.
Business owners
By working closely together at each stage in your business lifecycle, our team offers advisory solutions that help empower you to make educated financial decisions.
Institutions
A successful, well-run institution takes knowledgeable and responsible leadership, transparent processes for oversight and accountability, documented policies and attention to detail.
Integrating all aspects of your financial life into one plan
Today it is critical to understand how all aspects of your personal and business life can affect your financial future. Our goal is to provide you with a clear and consistent approach to managing your wealth.
Financial planning
Our financial planning approach includes:
Helping you simplify your financial life
With our high-touch service, we bring together the boutique solutions of a dedicated team with the resources of UBS Financial Services, one of the world’s largest and respected wealth management firms.
Customized client service
Our entire team is highly accessible, with consistent communication and ongoing reviews. Responsive and attentive, we build long-lasting relationships by offering robust service that anticipates your needs.
A focus on transparency
Our team always puts the highest priority on your needs. Our service goes above and beyond the expected, offering a highly personalized experience that is responsive and flexible to your needs.
Family advisory services
We provide a dedicated organization to bridge the generations within your family in order to create continuity and deliver a structure that is focused on preserving wealth and creating opportunities.
Bringing together the best resources
We work closely with your tax, legal and insurance advisors, as well as our network of financial experts to incorporate all perspectives into one integrated approach.
For needs that go beyond your own—to help you improve the lives of others
What will your legacy be?
It’s never too early to plan ahead. A Legacy strategy can help you gain more control over your financial future and what you leave behind, so you can move forward with confidence.
Learn more at ubs.com/wealthway.
$3.9 trillion
In invested assets globally
As of 12/31/2022
51 countries
Our global footprint
Global leader
UBS is a world-leading wealth manager
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