Your life. Your wealth. Your future.

Pursue what matters most

Mountain climbers reaching the summit

We make a real impact in the lives of our clients by guiding them through major life events and helping them preserve and pass on their wealth. Our customized approach focuses on thoughtful financial planning and wealth management that looks beyond your investments and encompasses all aspects of your financial life.

Team Photo

  • Scott White

    Scott D. Jones, CFP®

    Senior Vice President–Wealth Management

    Financial Advisor

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    • AK
    • AR
    • CA
    • CO
    • FL
    • GA
    • IA
    • IL
    • IN
    • KY
    • MI
    • MS
    • NJ
    • NV
    • NY
    • OH
    • OK
    • RI
    • SC
    • TN
    • TX
    • VA

    Scott leads the team as an investment advisor and a Certified Financial Planner™ professional working primarily with high net worth individuals & families, business owners and corporate executives. Through comprehensive financial analysis & planning he guides his clients through all aspects of their financial lives. Much of his focus is on retirement planning, estate planning and tax minimization strategies. With 31 years of experience navigating the capital markets, he has developed a disciplined investing strategy & approach to address the unique needs and objectives of wealthy investors. His philosophy focuses on growth driven by proper asset allocation and preservation of capital through a well-designed liquidity strategy.

    Prior to joining UBS, Scott was a Financial Advisor with Merrill Lynch, where he also served in the role of Financial Consultant In Charge, Sales Manager for the Cincinnati Complex, and Resident Manager for the Blue Ash, OH associate office. In these leadership roles he provided regulatory supervision and coaching for numerous financial advisors.

    A graduate of the University of Cincinnati with a B.B.A. in finance, Scott holds Series 7, 8, 63, and 65 securities licenses and is insurance licensed. In 2012, he earned the Certified Financial Planner™ designation. Outside of the office, Scott remains active and engaged in his hobbies including tennis, golf, woodworking, boating and hunting. He currently resides in Anderson Township with his wife, Lorraine, of 36 years.

      • University of Cincinnati, B.B.A. Finance
      • CERTIFIED FINANCIAL PLANNER™
      Financial planning
      Long-term care planning
      Estate planning strategies
      Business succession
      Investing
      Asset allocation
      Exit planning
      Multi-generational families
      8044 Montgomery Road
      Suite 100W
      Cincinnati, OH 45236
    • Nick

      Nicholas Ruch, CFP®, CEPA®

      Financial Advisor Associate

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      • AK
      • AR
      • CA
      • CO
      • FL
      • GA
      • IA
      • IL
      • IN
      • KY
      • MI
      • MN
      • NJ
      • NV
      • NY
      • OH
      • OK
      • RI
      • SC
      • TN
      • TX
      • VA

      Nicholas is driven by making a difference in the lives of others which led him to a career built on creating better outcomes for the families he serves. As a Financial Advisor on the team, he is committed to enhancing the relationships and impact we have with clients. Leveraging his deep knowledge of retirement, tax and estate planning opportunities, he enjoys guiding clients as they navigate the complexities of building, protecting, and passing on substantial wealth to their families.

      He enjoys taking on new challenges and is dedicated to seeking the latest knowledge & tactics to help clients achieve their goals & vision. Over the course of his career, he has earned the Certified Financial Planner™ designation, the Certified Exit Planning Advisor® designation, and most recently the Certified Private Wealth Advisor® designation.

      Prior to his role on the team, he spent 3 years as the UBS Cincinnati Market’s Wealth Planning Analyst (WPA). As a WPA his clients were the firm’s financial advisors, with whom he partnered to lead their team’s financial planning process. The time spent in this role helped shape his belief that the best relationships are created by asking the right questions, and developing & executing a strategy focused on achieving purposeful, desired outcomes.

      Nicholas graduated from The Ohio State University's Fisher College of Business with a B.S. in Business Administration with specializations in Finance and Information Systems. Additionally, he was involved in OSU’s Student Financial Planning Association and the Sigma Chi Fraternity. He currently lives in Newport, KY with his wife Brittany, daughter Elena, and dog Luca. In his free time he enjoys exploring his home town of Cincinnati, traveling, spending time with family and friends, and exercising.

      CA License: 2114178

        • The Ohio State University, B.S.B.A Finance and Information Systems
        • CERTIFIED FINANCIAL PLANNER™
        • Certified Private Wealth Advisor®
        • Certified Exit Planning Advisor
        Financial planning
        Long-term care planning
        Estate planning strategies
        Business succession
        Investing
        Asset allocation
        Exit planning
        Multi-generational families
        8044 Montgomery Road
        The Towers At Kenwood
        Cincinnati, OH 45236
      • Beth White

        Beth Fitzwater

        Client Associate Senior

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        • AR
        • CA
        • DE
        • FL
        • GA
        • IL
        • IN
        • KY
        • MA
        • MI
        • MN
        • NJ
        • NY
        • OH
        • OK
        • SC
        • TN
        • VT
        • WI

        Beth is a true expert in her role. She brings more than 35 years of experience to the team. Her leadership, dedication, persistence and hard work every day help the team run smoothly. She began her career at Shearson Lehman Brothers before moving to trust administration at US Bank. In 1999, she joined Gradison McDonald Investments which was later acquired by UBS Financial Services in 2007.

        Beth leads and manages all facets of the team’s operational and client administrative objectives. Her core responsibilities include onboarding new relationships, account administration, managing clients’ cash flow needs & banking services, and estate administration.

        She is a graduate of Wilmington College with a B.A. in business management. She holds the Series 7, 63 and 65 securities licenses.  Outside of work, she enjoys teaching Jazzercise, hiking, traveling, volunteering, and spending time with family and friends.

          • Wilmington College, B.A. Business Management
            8044 Montgomery Road
            Suite 100W
            Cincinnati, OH 45236
          • Zach White

            Zach Werner

            Wealth Strategy Associate

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            • AK
            • AR
            • CO
            • FL
            • GA
            • IA
            • IL
            • IN
            • KY
            • MI
            • NJ
            • NV
            • OH
            • PA
            • SC
            • TN
            • TX
            • WV

            As a Wealth Strategy Associate, Zach helps drive our team’s mission to deliver extraordinary service, financial planning, and goals-based investment guidance to our clients.

            Zach joins us from Merrill Lynch where he spent 3 years as a Financial Solutions Advisor, working one on one with clients to provide solutions for their needs within banking, cash flow analysis, financial planning, and long-term investing. During the pandemic, Zach pivoted within Bank of America to serve small business owners in need of securing funding through the federal paycheck protection program.

            Zach was born and raised here in Cincinnati in the Loveland area. He graduated from Archbishop Moeller High School where he played lacrosse for four years. After graduating from Moeller, he continued his education at the University of Cincinnati where he double majored in Economics and Environmental Studies. Zach played club lacrosse at UC and joined the Pi Kappa Alpha fraternity where he held various leadership roles. Upon graduation, he took a job as a deck hand on a sport fishing charter in Homer, Alaska. Zach returned to Ohio in the fall of 2019 and began his career in the financial services industry.

              • University of Cincinnati, B.B.A. Economics and Environmental Studies
                8044 Montgomery Road
                Cincinnati, OH 45236

              Defining your priorities. Pursuing what matters.

              Our experience and structured planning process drives a comprehensive financial plan and customized investment strategies. Depending on where you are in your life and the priorities that matter most, our planning conversations may focus on liquidity management, your cash flow needs, asset replacement solutions such as insurance, estate planning strategies, or tax and legal structures such as trusts and philanthropic vehicles.

              Professionals

              Professionals

              Business transition and succession planning

              Business transition and succession planning

              Advice. Beyond investing.

              Legacy—Wealth for others

              For needs that go beyond your own—to help you improve the lives of others

              What will your legacy be?
              It’s never too early to plan ahead. A Legacy strategy can help you gain more control over your financial future and what you leave behind, so you can move forward with confidence.

              Learn more at ubs.com/wealthway.

              Backed by the strength of UBS

              A global leader in wealth management

              #1

              for High Net-Worth clients

              Euromoney Private Banking and Wealth Management Survey (peer review), 2015-2022

              #1

              Serving Business Owners

              Euromoney Private Banking and Wealth Management Survey, 2020

              #1

              Serving the next generation

              Euromoney Private Banking and Wealth Management Survey, 2020-2022