$7 trn
UBS Group invested assets
As of 12/31/2025
Pursue what matters most
Where are you today and where do you want to be tomorrow? We recognize that a lasting relationship starts by listening and understanding your priorities and concerns. We'll work together to look at the big picture, discuss your vision for the future and help you confidently pursue your life goals.
Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.
Andrew Ruboyianes, CFP®, discovered a love for finance while growing up in the industry under the wing of his father (Jim) who has been with what is now UBS for 48 years. As a youth Andrew was an accomplished athlete, Eagle Scout and The Vice President of National DECA. After completing an undergraduate degree in communication and business from the University of Arizona, he joined his father at UBS as a financial advisor. Andrew has gone on to complete the Wealth Advisor designation at UBS and has become a CERTIFIED FINANCIAL PLANNER®™ Practitioner.
Andrew is married to Alexia who he met at church at an early age. Together they love to run, cook and spend time with their three children.
Robert Lehnhardt brings nearly four decades of experience in the financial services industry, with a career built on deep expertise, trusted relationships, and a commitment to helping families work toward their long-term financial goals. He began his career in 1986 after earning a Bachelor of Science degree in Business Administration from Northern Arizona University.
Prior to joining UBS in 2012, Robert spent 16 years at Merrill Lynch, where he held a variety of leadership and advisory roles. From 2007 to 2010, he served as Associate Resident Director for the Green Valley, Arizona office, providing leadership and guidance while maintaining a strong focus on client service. Earlier in his career, Robert also worked with First Interstate Bank of Arizona, giving him a broad perspective across both banking and investment management.
Robert’s practice is centered on long-term client relationships that are built on trust, understanding, and personalized service. He takes the time to understand each client’s unique situation, allowing him to provide guidance that often extends beyond investment management. His approach is designed to help families navigate financial decisions at every stage of life with confidence and clarity.
He provides clients with core investment strategies complemented by tactical asset allocation, helping them manage risk while pursuing their financial objectives. Through thoughtful planning, disciplined investment strategies, and ongoing communication, Robert works closely with his clients to support their evolving needs and long-term goals.
Robert and his wife, Lisa, reside in Tucson, Arizona. They are actively involved in their church community and enjoy spending their free time exploring the outdoors throughout the Southwest.
Marnie started in the financial industry in 1997 in Denver, Colorado. In 2005 she moved back to her hometown of Tucson, Arizona where she has gained vast experience in multiple different roles within the industry from various firms as a New Accounts Clerk, Senior Registered Client Service Associate, Administrative Manager, & Senior Wealth Strategy Associate. She is Series 7 and 66 licensed.
Marnie has a son named Ryan. She has loved watching him play football since he was 8 years old. She is very active with his high school team Booster Club. In addition, she enjoys volunteering in her local community for the Boys & Girls Club of Southern Arizona & Cards for Kids.
Lori moved to Tucson in 1999 from Northwest Indiana and has made it her home ever since. She worked at Davis Advisors for 14 years as a Lead Performance Administrator, she then went on to work in the accounting industry for a local AC company as their Accounts Receivable & Training Specialist.
In 2022 Lori joined UBS as a Customer Service Associate. She has over 20 combined years in finance and banking. Lori plays a vital role in overseeing operational tasks, managing client inquiries, and administering accounts. With a dedicated focus on fostering strong client relationships, and exceling in addressing customer needs, and ensuring a seamless service experience. Lori ensures prompt responses to client needs and collaborates closely with her team to meet their requirements, regardless of complexity. Consistently aiming to surpass client expectations, she actively contributes to delivering tailored services and innovative solutions.
Lori and her husband John met when they were in high school and have 2 grown daughters. She enjoys spending time with her husband and traveling to as many islands as they can. When she is not traveling, she is enjoying a concert with friends, or spending time with her family.
Veronica Heideman earned her degree from the University of Arizona and currently resides in Tucson with her husband, an attorney, and their two sons, Harry (13) and Charlie (11), both enthusiastic basketball players. Originally from Urbana, Illinois, Veronica brings a strong Midwest foundation and a deep commitment to professional excellence.
She dedicated 15 years to the field of mathematics education, where she served as Department Head and as a member of the administrative leadership team. During her tenure, Veronica was honored as Teacher of the Year and played a pivotal role in advancing instructional quality through professional development, serving as both a facilitator and instructional coach.
Veronica is now excited to transition into the financial services industry as a Client Associate. She brings with her a strong foundation in relationship building, strategic communication, and client‑centered service-skills honed through years of guiding students, families, and colleagues. Veronica is passionate about supporting clients with care, precision, and professionalism as they work toward their financial goals.
Andrew Ruboyianes, CFP®, discovered a love for finance while growing up in the industry under the wing of his father (Jim) who has been with what is now UBS for 48 years. As a youth Andrew was an accomplished athlete, Eagle Scout and The Vice President of National DECA. After completing an undergraduate degree in communication and business from the University of Arizona, he joined his father at UBS as a financial advisor. Andrew has gone on to complete the Wealth Advisor designation at UBS and has become a CERTIFIED FINANCIAL PLANNER®™ Practitioner.
Andrew is married to Alexia who he met at church at an early age. Together they love to run, cook and spend time with their three children.
Robert Lehnhardt brings nearly four decades of experience in the financial services industry, with a career built on deep expertise, trusted relationships, and a commitment to helping families work toward their long-term financial goals. He began his career in 1986 after earning a Bachelor of Science degree in Business Administration from Northern Arizona University.
Prior to joining UBS in 2012, Robert spent 16 years at Merrill Lynch, where he held a variety of leadership and advisory roles. From 2007 to 2010, he served as Associate Resident Director for the Green Valley, Arizona office, providing leadership and guidance while maintaining a strong focus on client service. Earlier in his career, Robert also worked with First Interstate Bank of Arizona, giving him a broad perspective across both banking and investment management.
Robert’s practice is centered on long-term client relationships that are built on trust, understanding, and personalized service. He takes the time to understand each client’s unique situation, allowing him to provide guidance that often extends beyond investment management. His approach is designed to help families navigate financial decisions at every stage of life with confidence and clarity.
He provides clients with core investment strategies complemented by tactical asset allocation, helping them manage risk while pursuing their financial objectives. Through thoughtful planning, disciplined investment strategies, and ongoing communication, Robert works closely with his clients to support their evolving needs and long-term goals.
Robert and his wife, Lisa, reside in Tucson, Arizona. They are actively involved in their church community and enjoy spending their free time exploring the outdoors throughout the Southwest.
Marnie started in the financial industry in 1997 in Denver, Colorado. In 2005 she moved back to her hometown of Tucson, Arizona where she has gained vast experience in multiple different roles within the industry from various firms as a New Accounts Clerk, Senior Registered Client Service Associate, Administrative Manager, & Senior Wealth Strategy Associate. She is Series 7 and 66 licensed.
Marnie has a son named Ryan. She has loved watching him play football since he was 8 years old. She is very active with his high school team Booster Club. In addition, she enjoys volunteering in her local community for the Boys & Girls Club of Southern Arizona & Cards for Kids.
Lori moved to Tucson in 1999 from Northwest Indiana and has made it her home ever since. She worked at Davis Advisors for 14 years as a Lead Performance Administrator, she then went on to work in the accounting industry for a local AC company as their Accounts Receivable & Training Specialist.
In 2022 Lori joined UBS as a Customer Service Associate. She has over 20 combined years in finance and banking. Lori plays a vital role in overseeing operational tasks, managing client inquiries, and administering accounts. With a dedicated focus on fostering strong client relationships, and exceling in addressing customer needs, and ensuring a seamless service experience. Lori ensures prompt responses to client needs and collaborates closely with her team to meet their requirements, regardless of complexity. Consistently aiming to surpass client expectations, she actively contributes to delivering tailored services and innovative solutions.
Lori and her husband John met when they were in high school and have 2 grown daughters. She enjoys spending time with her husband and traveling to as many islands as they can. When she is not traveling, she is enjoying a concert with friends, or spending time with her family.
Veronica Heideman earned her degree from the University of Arizona and currently resides in Tucson with her husband, an attorney, and their two sons, Harry (13) and Charlie (11), both enthusiastic basketball players. Originally from Urbana, Illinois, Veronica brings a strong Midwest foundation and a deep commitment to professional excellence.
She dedicated 15 years to the field of mathematics education, where she served as Department Head and as a member of the administrative leadership team. During her tenure, Veronica was honored as Teacher of the Year and played a pivotal role in advancing instructional quality through professional development, serving as both a facilitator and instructional coach.
Veronica is now excited to transition into the financial services industry as a Client Associate. She brings with her a strong foundation in relationship building, strategic communication, and client‑centered service-skills honed through years of guiding students, families, and colleagues. Veronica is passionate about supporting clients with care, precision, and professionalism as they work toward their financial goals.
Eligibility is based on quantitative factors and is not necessarily related to the quality of the investment advice. For more information on third party rating methodologies, please visit ubs.com/us/en/designation-disclosures.
Eligibility is based on quantitative factors and is not necessarily related to the quality of the investment advice. For more information on third party rating methodologies, please visit ubs.com/us/en/designation-disclosures.
What’s really important to you—today and for the long term? UBS Wealth Way starts with questions and discussions that can help you organize your financial life into three key dimensions: Liquidity—to help provide cash flow for short-term expenses, Longevity—for longer-term needs and Legacy—for needs that go beyond your own.
UBS Wealth Way is an approach incorporating Liquidity. Longevity. Legacy. strategies that UBS Financial Services Inc. and our Financial Advisors can use to assist clients in exploring and pursuing their wealth management needs and goals over different time frames. This approach is not a promise or guarantee that wealth, or any financial results, can or will be achieved. All investments involve the risk of loss, including the risk of loss of the entire investment. Time frames may vary. Strategies are subject to individual client goals, objectives and suitability.
Watch the replay of the CIO House View monthly livestream for a conversation with David Lefkowitz, Head of US Equities; Kurt Reiman, Head of Fixed Income; and Jay Dobson, US Energy & Utilities Strategist; where they discussed the latest developments of the Middle East escalation, AI disruption, updates on tariffs, and the market implications of these topics as well as what it all means for your portfolio. The discussion was hosted by Nadia Lovell, Head of Global Equity Strategy & Management.
March 05, 2026
For more than 160 years, UBS has proven its strength and guided clients through a wide range of market opportunities and financial challenges. Time and again, we’ve been tested and proven resilient, and our clients continue to put their trust in us and our wealth management expertise to help them achieve their goals. Today, UBS is stronger than ever.
And this is your time to define success on your terms.
Money isn’t just changing hands, it’s changing meaning. This is your new era of wealth, with real opportunities to pursue your ambitions based on your values.
When it comes to building your legacy, we don’t prescribe a single path. We seek to understand yours. Because the best wealth strategy starts with you.
$7 trn
UBS Group invested assets
As of 12/31/2025
51 countries
Our global footprint
Global leader
UBS is a leading and truly global wealth manager
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