Thoughtful advice one family at a time

Professional guidance you can trust

At times, the complexity of today’s global economy can feel overwhelming. Whether you’re a founder preparing for a liquidity event, entrepreneur, executive, or the steward of multigenerational family wealth, you deserve clear guidance from an advisor who understands your goals, values, and long‑term vision.

Our highly credentialed team delivers personalized private wealth management solutions for high‑net‑worth individuals and ultra‑high‑net‑worth families. With deep experience in comprehensive financial planning, investment management, and family office services, we provide thoughtful, proactive advice designed to simplify complex financial lives.

By placing financial planning at the center of everything we do, we help clients navigate exit planning, business succession, estate and trust planning strategies, and tax‑efficient investing—all with a focus on wealth preservation, continuity, and lasting legacy across generations.


San Francisco, CA - Napa, CA 

Team Picture

Empowering our clients

Working with a range of clients and their complex financial lives enables us to anticipate and address whatever challenges you may be facing.

Business Owner in entryway

Advice for business owners & entrepreneurs

Family on back porch

Wealth transfer across generations

Coworkers around table in lobby

Retirement plan services

Man working on laptop during virtual call

Planning for a changing tax landscape

Building multicultural wealth, together

Helping women take charge

You. Connected.

At UBS Private Wealth Management, we believe it’s all about connection. For more than 160 years, we have connected our clients to thought leaders within our firm and throughout the world, and to like-minded peers who share their experiences. This network of experienced professionals and clients informs your thinking, fuels your ambitions and helps you invest for a better world.

The depth and breadth of UBS

In helping address all aspects of your wealth, we draw freely on in-house expertise and knowledge. This includes outreach and collaboration with specialists and experts within UBS, including the Advanced Planning Group and the vast resources of UBS Investment Bank.

The depth and breadth of UBS

Planning for the life of your business

on phone

Planning for the life of your business

Family Advisory & Philanthropy Services

Family Advisory & Philanthropy Services

Simplify your financial lives

Sustainability

Simplify your financial lives

on phone

Whether you are building something new, expanding or paving the way for succession or a future liquidity event, planning is critical. Wherever you are in your company’s development, we will work closely with you to assess your options, offer insight and guidance, and craft a roadmap that takes into account both the short and long term.

And if you preparing to sell your business, we can help ensure that the process is well-thought-out, runs smoothly and aims to create the most favorable outcome.

Advice and solutions to help families flourish for generations, including intentional communication and decision-making, intergenerational wealth transitions, family governance, philanthropic legacies and more. The independent UBS Optimus Foundation funds high-impact programs in health, education, child protection and the environment.

Learn more

Sustainability

a. Discovery–We take a different view when it comes to wealth management: your view. We’ll step into your shoes, listen to your goals and help you get control of your finances

b. Planning–Beginning with the end in mind, we will review and update your financial plan on an ongoing basis to ensure we meet your goals

c. Consolidation – We help make your life easier by consolidating accounts where appropriate and providing a view of your total financial picture in one place.

Insights

A leader in wealth management

Backed by the strength of our parent company, UBS AG

$7 trn

UBS Group invested assets
As of 12/31/2025

51 countries

Our global footprint

Global leader

UBS is a leading and truly global wealth manager

This website uses cookies to make sure you get the best experience on our website. You can find more information under the Privacy Statement. You are free to change your cookies' settings in the privacy settings.

Go to privacy settings