Keep on track with the right financial advice

As UBS Wealth Advisors, we understand that wealth management is more than just access to the wide range of financial services and solutions. You need those services and solutions tailored to your unique situation to help pursue your personal financial goals and dreams. We're here to help you embrace your financial future.

Three generations in front yard

Jeffrey "Jeff" Heard, CFP, CIMA, CPWA

Senior Vice President–Wealth Management

Financial Advisor

I have spent the last 19 years in Wealth Management (over 34 years in financial services), and have earned each of the CFP®, CIMA® and CPWA® designations. In addition, I have earned UBS's "Wealth Advisor" Designation. My wife, Daray, and I are both graduates of Texas A&M, and we are actively involved in our church. We have a daughter (TAMU '14, TAMU '15), and three sons (TTU '17, UT '20, TAMU '22). I am currently on the board of KSBJ Educational Foundation (previously Chairman and Secretary/Treasurer of KSBJ Special Events and Ticket Servant, Inc.), and was previously the Secretary/Treasurer of KSBJ Educational Foundation and also of Pregnancy Assistance Center North. I also enjoy camping, fishing and hunting with my family.

Registered States:
  • AR
  • CA
  • CO
  • CT
  • DC
  • FL
  • HI
  • IA
  • MO
  • NC
  • NV
  • OH
  • OK
  • PA
  • TX
  • VA
  • VT
  • WA

Education

  • BBA Finance, Texas A&M University

Credentials

  • CERTIFIED FINANCIAL PLANNER®
  • Certified Investment Management Analyst®
  • Certified Private Wealth Advisor®
  • Wealth Advisor
1780 Hughes Landing Blvd
3 Hughes Landing, Suite 200
The Woodlands, TX 77380

Email Me

Three generations in apple orchard

Turn possibilities into a plan

House View Monthly

Mountain climbers on peak at sunrise

A leading global wealth manager

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Los Angeles fire relief

Support and resources

The UBS Optimus Foundation has committed up to $1 million in match funding for donations to trusted relief organizations Americares, World Central Kitchen, Team Rubicon and GiveDirectly in support of their efforts on behalf of those affected by the recent wildfires in southern California.

Learn more about how you can get involved and double your impact through the UBS Optimus Foundation.

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Backed by the strength of our parent company, UBS AG

$5.9+ trn

UBS Group invested assets
As of 06/30/2024

51 countries

Our global footprint

Global leader

UBS is a leading and truly global wealth manager

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