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Fort Point HQ

Where are you today and where do you want to be tomorrow? We recognize that a lasting relationship starts by listening and understanding your priorities and concerns. We'll work together to look at the big picture, discuss your vision for the future and help you confidently pursue your life goals.

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Pursuing your goals together

Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.

  • Dave 2023

    David Shaw

    Managing Director–Wealth Management

    Financial Advisor

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    • AK
    • AL
    • AZ
    • CA
    • CO
    • CT
    • DE
    • FL
    • GA
    • HI
    • IA
    • ID
    • IL
    • MA
    • ME
    • MI
    • MN
    • MT
    • NC
    • NJ
    • NM
    • NV
    • NY
    • OR
    • PA
    • SD
    • TN
    • TX
    • UT
    • VA
    • VT
    • WA
    • WI
    • WY

    Dave is a Financial Advisor with UBS Financial Services Inc., based in San Francisco. He develops customized wealth management solutions for the younger generation of executives, entrepreneurs and business owners. Beginning by understanding the themes that matter most to his clients and their families, Dave designs a personal financial plan to address those matters while seeking to grow and preserve their wealth to meet future objectives.

    Previously, Dave worked in the Aerospace and Defense investment banking practice of CIT Bank in New York, and served 9 years as an active duty naval officer flying the EA-6B Prowler attack jet. A veteran of Operations Iraqi and Enduring Freedom, he continues to serve in the Navy Reserve. He lives in San Francisco with his family.

    Areas of Focus: Financial Planning, Concentrated Stock Positions, Investment Management, Asset Allocation & Manager Selection, Estate Planning Strategies, Insurance Solutions, Lending

      • University of Pennsylvania, B.A.
      • Indiana University, MBA
      • CERTIFIED FINANCIAL PLANNER™
      Financial planning
      Estate planning strategies
      Exit planning
      Investing
      Asset allocation
      Alternative investments
      Executive compensation
      Women investors
      555 California Street
      32nd/ 34th /46th Floor
      San Francisco, CA 94104
      david.m.shaw@ubs.com
      David Shaw
      555 California Street,San Francisco,CA,94104
    • Hank Wagner

      Hank Wagner

      Senior Vice President–Wealth Management

      Financial Advisor

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      • AL
      • AZ
      • CA
      • CO
      • CT
      • DC
      • DE
      • FL
      • GA
      • HI
      • IA
      • ID
      • IL
      • MA
      • ME
      • MI
      • MN
      • MT
      • NC
      • NJ
      • NM
      • NV
      • NY
      • OH
      • OR
      • PA
      • SD
      • TN
      • TX
      • UT
      • VA
      • VT
      • WA
      • WI
      • WY

      Hank is an industry veteran specializing in financial planning and portfolio management. He joined UBS in 2011.

      A graduate from the University of California at Berkeley with a degree in Political Economics in 1978, his career in the investment business began in 1979 with Dean Witter Reynolds (later Morgan Stanley) in San Francisco where he developed a practice built around portfolio construction and management. In 2005, he left Morgan Stanley to join a newly formed investment advisory firm in San Francisco as EVP. When that firm was acquired in 2011, Hank saw opportunity in the story of a new senior management team at UBS and decided to move to the UBS San Francisco office. Finding a good fit with the UBS Advisory and Financial Planning platforms, he has grown his practice featuring core values of professional excellence and prompt personal service. Hank's work since 2000 has been complimented and supported by his colleague and senior registered sales associate, Diane Free.

      Native to the San Francisco Bay Area, Hank's home is in Marin County where he and his wife Judy have raised three children. Interests include travel, cycling, hiking, and choral singing.

        • University of California, Berkeley, B.A.: 1974 - 1978
          Banking
          Securities-backed lending
          Financial planning
          Retirement planning
          Estate planning strategies
          Philanthropy
          Asset allocation
          Custom portfolios
          555 California Street
          32nd/ 34th /46th Floor
          San Francisco, CA 94104
          henry.wagner@ubs.com
          Hank Wagner
          555 California Street,San Francisco,CA,94104
        • Susan Deming

          Susan Deming

          First Vice President–Wealth Management

          Financial Advisor

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          • AL
          • AZ
          • CA
          • CO
          • CT
          • DC
          • DE
          • FL
          • GA
          • HI
          • IA
          • ID
          • IL
          • MA
          • ME
          • MI
          • MN
          • MT
          • NC
          • NJ
          • NM
          • NV
          • NY
          • OR
          • PA
          • SD
          • TN
          • TX
          • UT
          • VA
          • VT
          • WA
          • WI
          • WY

          As an experienced wealth manager, I have enjoyed helping clients build and conserve wealth for over 47 years.  My extensive experience in the fixed income, as well as trust and estate planning arenas, has been the foundation for developing customized investment solutions, making adjustments as new goals and life situations arise.   Over the years, I have collaborated closely with client’s CPA’s, and trust and estate attorneys to help facilitate planning for generational distribution of wealth,  meet philanthropic goals, resulting in strong client relationships. 


          On a more personal note, I am a Bay Area native and live in San Francisco. I have been very involved with many of the not-for-profit community organizations over the years. As a long-time member of the St Francis Yacht Club, I have had the pleasure of serving in the Board Room, as well as volunteering on many committees on and off the water. Additional interests outside the office include tennis, gardening, cooking, and traveling.

                555 California Street
                32nd/ 34th /46th Floor
                San Francisco, CA 94104
                susan.deming@ubs.com
                Susan Deming
                555 California Street,San Francisco,CA,94104
              • CH

                Charles Hulley

                First Vice President–Wealth Management

                Financial Advisor

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                • AL
                • AZ
                • CA
                • CO
                • CT
                • DC
                • DE
                • FL
                • GA
                • HI
                • IA
                • ID
                • IL
                • MA
                • ME
                • MI
                • MN
                • MT
                • NC
                • NJ
                • NM
                • NV
                • NY
                • OR
                • PA
                • SD
                • TN
                • TX
                • UT
                • VA
                • VT
                • WA
                • WI
                • WY

                As an experienced wealth manager in San Francisco I enjoy helping people with financial planning and investments. I work with families, trusts, foundations, endowments, business owners and C-suite executives to grow and maintain their wealth. As your personal advocate, I provide you with advice that is tailored to your circumstances and priorities. I start with a detailed plan for all you'd like your wealth to achieve. Over time, I adjust your plan as your circumstances change, so you can embrace your financial future with confidence.

                PMP certified as a discretionary portfolio manager at UBS.
                Services Include:
                *Investment Management
                *Business Succession Planning
                *Family Wealth Planning

                I live in Mill Valley, where I have coached little league and CYO basketball. I am active as Captain of my tennis team, and I volunteer for homeless and environmental causes.

                      555 California Street
                      32nd/ 34th /46th Floor
                      San Francisco, CA 94104
                      charles.b.hulley@ubs.com
                      Charles Hulley
                      555 California Street,San Francisco,CA,94104
                    • Kristin Photo

                      Kristin Chaset

                      Account Vice President

                      Financial Advisor

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                      • AK
                      • AL
                      • AR
                      • AZ
                      • CA
                      • CO
                      • CT
                      • DC
                      • DE
                      • FL
                      • GA
                      • HI
                      • IA
                      • ID
                      • IL
                      • IN
                      • KS
                      • KY
                      • LA
                      • MA
                      • MD
                      • ME
                      • MI
                      • MN
                      • MO
                      • MS
                      • MT
                      • NC
                      • ND
                      • NH
                      • NJ
                      • NM
                      • NV
                      • NY
                      • OH
                      • OK
                      • OR
                      • PA
                      • RI
                      • SC
                      • SD
                      • TN
                      • TX
                      • UT
                      • VA
                      • VT
                      • WA
                      • WI
                      • WV
                      • WY

                      With 20 years in the wealth management industry and a background in financial planning, I bring valuable experience to helping you pursue your most important goals and aspirations for your family, career, business and legacy.

                      As part of a leading global wealth manager, I will bring you thoughtful strategies and innovative solutions for all dimensions of your financial life. Whether you are seeking to buy a first home or planning for life in retirement, I will help you define what’s possible and identify the solutions you need to make it happen.

                      I am honored to join UBS and look forward to serving you and your family.

                            555 California Street
                            32nd/ 34th /46th Floor
                            San Francisco, CA 94104
                            kristin.chaset@ubs.com
                            Kristin Chaset
                            555 California Street,San Francisco,CA,94104
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                            Diane Free

                            Client Associate

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                            • AZ
                            • CA
                            • MT
                            • NV
                            • OR
                            • PA
                            • WA

                            Diane has always had a passion for delivering exceptional service and building strong relationships with our clients. She has over 25 years of experience in the financial services industry and joined UBS in 2011. Diane grew up in Canada, graduated from the University of Toronto, and now, along with her husband and daughter, calls San Francisco home. Outside of the office, she loves going to restaurants and fun places with family and friends and enjoys various fitness activities including workout and dance classes, running at the beach, and of course hiking with her dog Max.

                                  555 California Street
                                  32nd/ 34th /46th Floor
                                  San Francisco, CA 94104
                                  diane.free@ubs.com
                                  Diane Free
                                  555 California Street,San Francisco,CA,94104
                                • Diane Endo

                                  Diane Endo

                                  Authorized Officer

                                  Senior Client Associate

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                                  • AZ
                                  • CA
                                  • WA

                                  Diane is a Bay Area native and graduated from University of California Berkeley. 

                                  With over 25 years of experience in various roles in the financial services industry, she joined UBS in 2011.

                                  She coordinates administrative, operational and financial functions ensuring prompt and responsive service to our clients.

                                  She holds Series 7, 66, 4, 9 and 10 Securities licenses.

                                  She resides in the Oakland Hills and enjoys traveling, tending to her garden, cooking, golfing and spending time with her family.

                                        555 California Street
                                        32nd/ 34th /46th Floor
                                        San Francisco, CA 94104
                                        diane.endo@ubs.com
                                        Diane Endo
                                        555 California Street,San Francisco,CA,94104
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                                        Richard Hernandez

                                        Senior Client Associate

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                                        • AZ
                                        • CA
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                                        • FL
                                        • IL
                                        • IN
                                        • MD
                                        • NC
                                        • NJ
                                        • NV
                                        • NY
                                        • OR
                                        • TX
                                        • WA

                                        Richard has dedicated 26 years of his life to UBS Financial Services. His journey with the company began in 1990, starting as the branch cashier and later transitioning to the role of Client Service Associate. Throughout his tenure, Richard has cultivated invaluable client relationships, placing a high value on the trust and connection he has built with each individual.

                                        Proud to call San Francisco home, Richard finds deep fulfillment in both his professional and personal life. He thrives in the dynamic work environment at UBS, where he holds a profound respect for his talented colleagues and enjoys collaborating with them to serve clients effectively.

                                        Outside of the office, Richard indulges his passion for travel by embarking on international adventures. He finds solace and excitement in the skies, often seeking the thrill of sitting in an airplane and exploring new destinations around the globe. Amidst his worldly explorations, Richard remains rooted in his love for San Francisco, cherishing the vibrant culture and diverse community that the city offers.

                                              555 California Street
                                              32nd/ 34th /46th Floor
                                              San Francisco, CA 94104
                                              richard.hernandez@ubs.com
                                              Richard Hernandez
                                              555 California Street,San Francisco,CA,94104

                                            Goals-based planning

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                                            Global Wealth Report 2024

                                            Crafted wealth intelligence

                                            Now in its 15th edition, the Global Wealth Report 2024 offers you leading insights into household wealth and prosperity across the world. In the US, average wealth growth has spiked from 3.7% between 2000 and 2010 to nearly 6.3% between 2010 and 2023.

                                            Gain additional insights into the trends shaping wealth in the US and around the world.

                                            Download the report

                                            A leader in wealth management

                                            Backed by the strength of our parent company, UBS AG

                                            Global leader

                                            UBS is a leading and truly global wealth manager

                                            $5.8+ trn

                                            UBS Group invested assets
                                            As of 03/31/2024

                                            More than 160 years

                                            offering financial advice

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