Building relationships. Globally.

Private Wealth Management

With all that you have accomplished in life, you may still have questions about how to navigate today's global markets, create lifetime income, transition a business and set your estate for future generations. In today’s complex economy, you need the close relationship of a Private Wealth Advisor more than ever.

As a young, accomplished and driven team, we provide direct access to the global resources, thought leaders and senior decision-makers of UBS, the largest wealth manager in the world. (1) We work with a select group of exceptional, multigenerational families, providing a highly tailored, white glove experience.

Whether we’re advising international families, clients based in the US or those looking to relocate to Puerto Rico, we place personal relationships, integrity and trust at the center of our practice. By providing a defined process that drives specific investments strategies, we can help you and your family meet today's liquidity needs, pursue tomorrow's goals and set your plan for future generations.

 

1Scorpio Partnership, Global Private Banking Benchmark, 2018.

The deep relationships with our clients comes from years of building trust and listening to them. We are proud of being consistently resourceful, reliable and their partners in life. In my 23 years at UBS I have learned time and again putting clients first is the recipe for success.

- Franco Estrada
Estrada - 2024

Your values, your vision

Providing Private Wealth Management services directly or coordinating with the head of your family office, we are a boutique team within the US Wealth Management International division at UBS. Distinguished by our training, access and understanding of complex wealth, we develop planning and investment solutions that are unique to each family member and support your overall family vision.

  • Franco Estrada

    Franco Estrada, CFA

    Managing Director–Wealth Management

    Financial Advisor

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    • AR
    • CA
    • DE
    • FL
    • GA
    • IA
    • MA
    • MD
    • MI
    • MN
    • NC
    • NH
    • NJ
    • NY
    • OR
    • PR
    • SC
    • TN
    • TX
    • VI

    Having joined UBS Private Wealth Management in 2002, Franco founded The Estrada Group in 2013. He works closely with a select group of highly successful individuals and families, guiding them through a broad range of complex challenges and financial decisions.

    Franco co-leads the team’s investment management committee and—along with Jorge Rodriguez—oversees the team’s portfolio management construction process. As Team Head, Franco is responsible for the overall business and drives the team’s multigenerational strategic plan. Franco is accountable for all client onboarding and business development, much if not all of which comes from the referrals of his long-term clients. Franco was appointed to the influential UBS Financial Advisor Advisory Council (FAAC) in 2025. Franco also regularly speaks on a variety of industry conferences like for example Barrons Top Teams and Forbes Top Advisors Summit.

    Past experience

    • Franco began his career in the UBS New Financial Advisor development program in Boston, MA two months after graduating from college. He joined UBS Private Wealth Management in 2002.

    Education and credentials

    • B.S., Entrepreneurship and Finance, Babson College
    • Chartered Financial Analyst® (CFA®) designation
    • Certified Investment Management Analyst® (CIMA®) at The Wharton School, University of Pennsylvania
    • Member, CFA Institute, the Boston Security Analysts Society and the Investments and Wealth Institute

    Personal life

    • Franco was born and raised in Caracas, Venezuela, and went to college in Boston, Massachusetts where he lived for 11 years.
    • He lives in San Juan, PR with his wife, Cristina, and daughters, Andrea and Valentina.
    • Franco devotes his free time to mostly serving as an advisor and board member for local nonprofits including PR Dermatology Foundation, Casa Nueva Vida and the Hispanic American Chamber of Commerce.
    • Franco loves to practice sports such as tennis, padel, cycling and running— this last one often alongside his daughter Andrea.
    • Financial Planning Top 40 Financial Advisors Under 40, 2020, 2021The Financial Planning rating is awarded annually in Q1 based on information from a 12 month period ending in September of the prior year.
    • Forbes America’s Top Next-Gen (Generation) Wealth Advisors, 2017, 2018, 2019, 2020The Forbes rating is compiled by Shook Research and awarded annually in August based on information from a 12 month period ending in March of the award year.
    • Forbes Best-in-State Wealth Advisors, 2019, 2020, 2021, 2022, 2023, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in April based on information from a 12 month period ending June of the prior year.
    • Forbes Best-in-State Wealth Management Teams, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.
    • Forbes Top Next-Gen (Generation) Wealth Advisors Best-in-State, 2018, 2019The Forbes rating is compiled by Shook Research and awarded annually in August based on information from a 12 month period ending in March of the award year.
    • UBS Wealth Management Chairman’s Council, 2025UBS Financial Services Inc. Councils are a distinction held by UBS Financial Advisors based on criteria including evaluation of compliance with firm rules, standards & policies and revenue. Council membership is not representative of any one client's experience and is not indicative of the advisor’s future performance.
    • UBS Wealth Management President’s Council, 2024UBS Financial Services Inc. Councils are a distinction held by UBS Financial Advisors based on criteria including evaluation of compliance with firm rules, standards & policies and revenue. Council membership is not representative of any one client's experience and is not indicative of the advisor’s future performance.

        250 Munoz Rivera Avenue
        A.I Plaza, 16th Floor
        San Juan, 81808
        franco.estrada@ubs.com
        Franco Estrada, CFA
        250 Munoz Rivera Avenue,San Juan,,81808
      • Munish Dhall

        Munish Dhall

        Managing Director

        Financial Advisor

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        • DE
        • FL
        • MD
        • NJ
        • NY
        • PR
        • TX

        Munish Dhall is a Financial Advisor at UBS International in New York, focusing on global families requiring cross-regional coverage, often working in collaboration with colleagues in APAC and EMEA

        Munish joined UBS Investment Banking in 1997. He was a member of the UBS Asset Management team that launched open fund architecture at UBS in 2000. His other past roles at UBS include Head of WM Business strategy, Zurich.

        Since 2009, Munish has focused on the Family Office segment in senior roles across WM Zurich, Singapore and New York. He was responsible for setting up the Global Family Office (GFO) unit, launched in 2011. Subsequently, he led the growth of this business in South-East Asia as the head of the GFO team in Singapore from 2016-2018. He relocated to New York in 2018, where he was head of GFO US team till end 2022.

        In between two stints at UBS, Munish worked as a strategy consultant at Bain & Co, London, from 2001-2005, where his work included strategic due diligence of European buy-out targets for leading global PE firms

        Munish holds an MBA from the Indian Institute of Management and a Bachelor in Engineering from the Indian Institute of Technology.

        • Forbes Best-in-State Wealth Management Teams, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.

            1285 Avenue Of The Americas
            New York, NY 10019
            munish.dhall@ubs.com
            Munish Dhall
            1285 Avenue Of The Americas,New York,NY,10019
          • Jorge Rodriguez photo

            Jorge L. Rodriguez

            Executive Director

            Financial Advisor

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            • CA
            • DC
            • FL
            • GA
            • LA
            • MA
            • MD
            • MI
            • NC
            • NJ
            • NY
            • PR
            • TX
            • UT
            • VA
            • VI

            Jorge joined UBS in 2009 and The Estrada Group in 2015. He co-manages, together with Franco, the team’s investment management strategy and portfolio construction process.

            Jorge oversees new and existing product due diligence and is in constant communication with fund managers as the team’s portfolio manager. He conducts regular reviews of client’s holdings, both traditional and alternatives. Jorge also leads ongoing dealings with key client relationship stakeholders such as family offices, estate planning attorneys and accountants.

            Past experience

            • Prior to joining The Estrada Group, Jorge served as Co-Head of the Consulting Division at UBS Financial Services Inc. of Puerto Rico, focused on the ultra high net worth (UHNW) space.
            • From 2001 to 2009, Jorge served in the treasury department of Oriental Financial Group, ultimately as assistant treasurer of the bank holding company and member of the assets and liabilities committee, managing a securities portfolio of $4.5 billion.
            • Jorge began his career at the Government Development Bank of Puerto Rico, where he worked in the treasury division for four years.

             Education and credentials

            • B.S., business administration and finance, cum laude, Sagrado Corazon University
            • Series 7 and 66 securities licenses

            Personal life

            • Jorge lives in San Juan, PR with his wife, Margari, and their two children, Jorge and Juliana.
            • He played golf competitively in college and has a one handicap.

                  250 Munoz Rivera Avenue
                  A.I Plaza, 16th Floor
                  San Juan, PR 00918
                  jorge.l.rodriguez@ubs.com
                  Jorge L. Rodriguez
                  250 Munoz Rivera Avenue,San Juan,PR,00918
                • Artur Jotik

                  Artur Jotic, CFA

                  Account Vice President

                  Financial Advisor

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                  • AR
                  • CA
                  • DE
                  • FL
                  • GA
                  • IA
                  • MA
                  • MD
                  • MI
                  • MN
                  • NC
                  • NH
                  • NJ
                  • NY
                  • OR
                  • PR
                  • SC
                  • TN
                  • TX
                  • VI

                  Artur joined UBS in 2014 and The Estrada Group in 2016. As the junior advisor in our Private Wealth Management practice, Artur holds investment management responsibilities that are both strategic and tactical.

                  On the strategy side, Artur works together with Franco and Jorge in portfolio construction and rebalancing, liability management, and co-managing and developing new discretionary mandates. He leads the team’s monthly investment management committee meeting as a member of the team’s investment committee. On the tactical side, Artur is responsible for the development, execution and regular updates of timely and tailored trade ideas and supports Franco with holistic client reviews.

                  Past experience

                  • Prior to joining The Estrada Group, Artur was part of the two-year rotational Graduate Training Program (GTP) offered by UBS in New York. The program allowed Artur to rotate through six different groups within the Wealth Management Americas division.

                  Education and credentials

                  • B.S., finance and marketing, Georgetown University in Washington, DC
                  • Chartered Financial Analyst® (CFA®) designation
                  • Series 7 and 66 securities licenses

                  Personal life

                  • Artur was born in Buenos Aires, Argentina and raised in San Juan, PR.
                  • Artur enjoys surfing and playing padel during his free time.
                  • Forbes Best-in-State Wealth Management Teams, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.

                      250 Munoz Rivera Avenue
                      A.I Plaza, 16th Floor
                      San Juan, PR 00918
                      artur.jotic@ubs.com
                      Artur Jotic, CFA
                      250 Munoz Rivera Avenue,San Juan,PR,00918
                    • Norjinette Acevedo

                      Norjinette Acevedo

                      Client Associate

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                        With over two decades of experience in the financial services industry, Norjinette Acevedo has built a reputation for excellence, efficiency, and client dedication. She joined UBS in 2007 and has been part of The Estrada Group since 2015, where she plays a key role in ensuring a seamless onboarding experience for clients and maintaining the integrity of account documentation throughout their relationship with the firm.

                        As one of the most experienced members of the team, Norjinette serves as a trusted resource for colleagues and has also coached and trained other Client Service Associates across different UBS teams. Her deep understanding of internal processes, attention to detail, and proactive approach allow her to deliver tailored solutions and exceptional service to both clients and advisors.

                        Past Experience

                        • Over 20 years of experience in the financial services industry
                        • Joined UBS in 2007 after seven years with Citibank/Smith Barney

                        Personal Life

                        Norjinette lives in San Juan, Puerto Rico with her husband, Víctor, and their two children, Yadiel and Diego. Passionate about connecting with people, she enjoys traveling, the beaches of her island, exploring new restaurants and creating memorable moments with family and friends. She also nurtures her creative side through design and personal projects that allow her to express her passion for fashion, art and detail.

                              250 Munoz Rivera Avenue
                              A.I Plaza, 16th Floor
                              San Juan, PR 00918
                              norjinette.acevedo@ubs.com
                              Norjinette Acevedo
                              250 Munoz Rivera Avenue,San Juan,PR,00918
                            • Dagmarie Feliciano

                              Dagmarie Feliciano Quiñones

                              Registered Client Associate

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                              • AL
                              • AR
                              • CA
                              • DE
                              • FL
                              • GA
                              • IA
                              • MA
                              • MD
                              • MI
                              • MN
                              • NC
                              • NH
                              • NJ
                              • NY
                              • OR
                              • PR
                              • SC
                              • TN
                              • TX
                              • VI

                              Dagmarie Feliciano has been a valued member of UBS and The Estrada Group since 2022. She collaborates closely with Norjinette Acevedo and Nabila Silvestry to deliver tailored solutions that meet the diverse needs of clients. Her responsibilities span a wide range of essential functions, including daily account servicing, card services, payment processing, KYC reviews, and other operational support activities.

                              Past experience

                              • Prior to joining UBS, she spent eight years at Citibank’s International Financial Services in San Juan, PR, where she held roles such as Registered Client Service Associate and AVP Operational Senior Risk Analyst.
                              • From 2001 to 2014, she served as a Registered Sales Assistant at Santander Securities, also based in San Juan, PR.

                              Education and credentials

                              • B.A., Human Resources, Inter American University of Puerto Rico.
                              • Series 7 & Series 66 securities license

                              Personal life

                              • Dagmarie was a member of the Puerto Rico National Swimming team for seven years.
                              • She lives in San Juan, PR with her husband, Daniel and their two children, Sebastián and Daniela.

                                    250 Munoz Rivera Avenue
                                    A.I Plaza, 16th Floor
                                    San Juan, PR 00918
                                    dagmarie.feliciano@ubs.com
                                    Dagmarie Feliciano Quiñones
                                    250 Munoz Rivera Avenue,San Juan,PR,00918
                                  • Scarlett Xing

                                    Scarlett Xing, CFA

                                    Associate Director

                                    Senior Wealth Strategy Associate

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                                    • CA
                                    • CO
                                    • CT
                                    • DC
                                    • DE
                                    • FL
                                    • GA
                                    • IA
                                    • IL
                                    • MA
                                    • MD
                                    • MI
                                    • NC
                                    • NJ
                                    • NY
                                    • OK
                                    • PR
                                    • RI
                                    • SC
                                    • TN
                                    • TX
                                    • VI
                                    • WA

                                    Scarlett Xing is a Senior Wealth Strategist at UBS International in New York, focusing on global families requiring cross-regional coverage, often working in collaboration with colleagues in APAC and EMEA.

                                    Scarlett joined UBS Hong Kong office in 2020 through the Graduate Talent Program (GTP), after she graduated from Columbia University. After the training period, she became a Client Advisor at the Global Family and Institutional Wealth (GFIW) team, focusing on ultra high net worth clients and family offices clients. In June 2023, Scarlett relocated to UBS International in New York, where she teamed up with Munish Dhall to offer wealth management solutions to clients in different regions.

                                    Education and credentials

                                    • M.A., International Finance and Economic Policy, Columbia University in the City of New York
                                    • Chartered Financial Analyst® (CFA®) designation
                                    • Series 7 and 66 securities licenses

                                          1285 Avenue Of The Americas
                                          New York, NY 10019
                                          scarlett.xing@ubs.com
                                          Scarlett Xing, CFA
                                          1285 Avenue Of The Americas,New York,NY,10019
                                        • Nabila Silvestry

                                          Nabila Silvestry Marty

                                          Senior Wealth Strategy Associate

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                                          • PR

                                          As a Senior Wealth Strategist, Nabila supports the team’s leading advisors in client conversations by providing analytical insights and helping uncover each client’s unique goals. She plays a key role in relationship-building efforts, business development initiatives, and the interpretation of portfolio performance reviews. In addition to her primary responsibilities, she also provides support and assistance in the team's operations and customer service.

                                          Nabila is deeply committed to helping clients navigate complex financial decisions with clarity and confidence. Her thoughtful approach and attention to detail make her a trusted resource for both clients and colleagues.

                                          Past experience

                                          Nabila began her career in 2014 as a Financial Analyst at Corujo Advisory Group, where she developed a strong foundation in financial planning and client service.

                                          Education and credentials

                                          • Nabila graduated from the Interamerican University of San German- Bachelor of Science
                                          • Series 7

                                          Personal life

                                          • Nabila was born and raised in Cabo Rojo, PR.
                                          • She lives in San Juan, PR with her life partner, and 3 beloved furry companions.
                                          • Inspired by her father, a retired dentist and avid runner, Nabila discovered her passion for marathon running.
                                          • She enjoys spending her free time on the sunny beaches of Puerto Rico’s west coast with family and friends.

                                                250 Munoz Rivera Avenue
                                                A.I Plaza, 16th Floor
                                                San Juan, PR 00918
                                                nabila.silvestry@ubs.com
                                                Nabila Silvestry Marty
                                                250 Munoz Rivera Avenue,San Juan,PR,00918
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