Experience

Helping Governance Committees navigate complex choices
Through its corporate retirement plan clients, the D’Aiutolo Malcolm & Associates Investment Consulting Group represents 35,000 plan participants across several states, including New York, New Jersey, Massachusetts, Pennsylvania, Delaware and Ohio. Paul is the lead fiduciary consultant for the team’s retirement plan consulting clients, assisting companies in navigating complex choices and contractually providing fiduciary services. 

A passion for participant education
Paul was raised in a blue-collar family with strong beliefs in personal accountability and hard work. He saw people in his family devote their lives to their employers, but fail to retire with dignity because they did not have the resources to prepare themselves well. Throughout his career, Paul encountered similar experiences too frequently: loyal, long-term employees unable to retire. These experiences have formed the foundation of the employee education services the D’Aiutolo Malcolm & Associates Investment Consulting Group provides to plan participants. 

Education and certifications
Paul has an Honors Associates degree in accounting from Monroe Community College and a B.S. in accounting from St. John Fisher College. He is a Chartered Retirement Plans Specialist^SM (CRPS®), an Accredited Investment Fiduciary (AIF®), a Certified Behavioral Financial Analyst (CBFA®) and a Certified Health Savings Advisor (CHSA®).

Outside UBS
A former college athlete, Paul has coached house and travel soccer and Pop Warner football for nearly ten years. He also volunteers for Heritage Christian Services. Paul enjoys traveling and all outdoor activities, as well as word puzzles. 

At a glance

• B.S. in accounting, St. John Fisher College
• Chartered Retirement Plans Specialist^SM (CRPS®)
• Accredited Investment Fiduciary (AIF®)
• Certified Health Savings Advisor (CHSA®)
• Series 7, 9, 10 and 66 securities licenses
• Life insurance and annuity licenses

Working to help others
Alicia’s core focus is comprehensive financial planning and wealth management. She works closely with high net worth individuals and their families to manage their wealth through personalized, goal-oriented financial planning. Each client brings a unique set of circumstances, which allows Alicia to create customized solutions that suit their personal needs. 

Corporate retirement plans
Alicia is also a co-lead consultant for the team’s retirement plan consulting clients, assisting companies in navigating complex choices and contractually providing fiduciary governance. Through the team's corporate retirement plan clients, The D'Aiutolo Malcolm Group represents over 60,000 working Americans. 

Bettering the participant experience
As a Chartered Retirement Planning Counselor^SM (CRPC™), she educates hundreds of plan participants each year as the idea of their retirement becomes a reality. Alicia’s combined experience in financial planning and in working with 401(k) plans has driven her to continuously better the 401(k) participant experience. 

Outside UBS
Alicia believes in giving back to her community and has participated in many local organizations including Susan G. Komen, WNY Heroes and Folds of Honor. She is a member and sits on the Leadership Council for the National Association of Plan Advisors and is a part of UBS’s Retirement Plan Services (RPCS) Consulting Advisory Board. When not at work, Alicia has a passion for anything outdoors, spending time with her family, including her two English Labrador Retrievers, Charlie and Jack.

Education and Certifications

• B.S., finance and marketing (minor in economics), University of Buffalo
• Chartered Retirement Planning Counselor^SM (CRPC^™)
• Chartered Retirement Plans Specialist™ (CRPS^™)
• Health Savings Account Specialist
• Series 7 and 66 securities licenses
• Life and health insurance licenses

Amanda has been in the financial services industry for 30 years - 20 of them with UBS Financial Services Inc as a financial advisor and now as a Senior Wealth Strategy Associate and Planning Specialist. Prior to that, Amanda ran Private Banking for Key Bank in Buffalo, NY where she was the head of asset management, trust services, insurance, lending and cash management. Having three decades of financial experience has given her a breadth of experience in both up markets and down markets. It is her passion using financial planning to truly gain an understanding of her clients circumstances and goals to help them navigate the markets and make financial decisions to help them achieve those goals. There is so much more to comprehensive financial planning than investment strategies and Amanda prides herself on understanding the complicated nature of relationship management.

Amanda has a BS in finance and economics from the Rochester Institute of Technology (1983). She holds her series 7, 9, 10, 63, 66 licenses and insurance licenses and has also completed the UBS Wealth Advisor designation. Outside of the office, she enjoys golf, cooking, bowling, swimming, gardening, traveling and spending time with her incredible husband, five daughters and their spouses and her two granddaughters. It gives her great pleasure to be part of the D'Aiutolo Malcolm & Associates Investment Consulting Group.

Marc began his career in the financial services industry in 2012 and joined D'Aiutolo Malcolm & Associates Investment Consulting Group at UBS in 2015. Marc's primary roles on the team include lead investment analyst for our institutional clients, relationship manager on small market retirement plans, and aids in employee education.

Marc combines his disciplined analytical and technical analyses, which are the foundation to his approach for institutional investment screening. This thorough analysis results in recommendations that are the most suitable and tailored to each institutional client's individual Investment Policy Statement and cohort. Marc believes participant health starts with plan health and that designing a personalized program leads to high levels of participation, encourages appropriate savings rates leading to income replacement and being properly allocated in age-appropriate investments. Marc graduated from The University at Buffalo with a Bachelor of Arts Degree in Economics. He has achieved the designation of Certified Plan Fiduciary Advisor (CPFA), accredited through the National Association of Plan Advisors. Marc holds Series 6, 7, 63 and 66 securities licenses and is also licensed in New York  for Life, Accident and Health insurance. 

In his spare time Marc enjoys golfing, lacrosse, drawing and spending quality time with his family and wife Maria. Marc was born and raised in Rochester. He and his wife currently reside in Fairport, NY.

Kaitlyn joined the D'Aiutolo, Malcolm & Associates  Investment Consulting Group in April of 2012 and has been an employee at UBS Financial Services since 2009. Kaitlyn focuses on providing the best possible client service and managing the internal operations for the team.  Kaitlyn oversees the onboarding process for clients, including new account opening and fiduciary contract implementation, acts as a liaison between the plan sponsor and record keeper, assists with the preparation of quarterly investment reviews and performs plan benchmarking services.

Kaitlyn graduated from the University at Buffalo with a BA in health and human services in 2008 and holds Series 7 and Series 66 licenses as well as the Chartered Retirement Plans Specialist (CRPS™) designation.  In her free time, Kaitlyn enjoys running, jigsaw puzzles and spending time with her husband and their three daughters. 

Katlyn Gedeon, Senior Wealth Strategy Associate, joined as a member of the D'Aiutolo Malcolm & Associates Investment Consulting Group in February 2020 and has worked in the financial services industry since 2008. She supports Alicia Malcolm and the team with the wealth management division of the business, helping participants meet their financial goals and navigate as they transition into retirement. Working with individuals as they head into retirement has become a true passion.  Katlyn’s core responsibility is being a resource for clients and their wealth management needs.  She does this by creating financial plans, providing performance reporting, and preparing and implementing investment proposals. 

Katlyn graduated cum laude from the State University of New York at Buffalo with a Bachelor of Science degree in Business Administration with a focus in Financial Analysis in May 2010. She is Series 7, 66, 63 and 3 registered. Most recently, she obtained her CERTIFIED FINANCIAL PLANNER™ certification. Katlyn currently resides in Buffalo, NY and as a former synchronized swimmer, she enjoys keeping active, competing in local runs and working out in the gym. She spends most of her time with her family and friends and can often be seen at any of Buffalo’s professional sports team’s games. She is also an avid animal lover, owning a Maine Coon cat and a stoutly English Bulldog.

Caleb joined the D’Aiutolo Malcolm & Associates Investment Consulting Group in January 2022 and brings over a decade of experience in the financial services industry through prior positions in equity research and marketing. Caleb’s core responsibilities center on investment performance review and analysis, primarily with respect to the team’s retirement plan consulting services. He frequently interacts with a broad range of investment management providers, always striving to identify and pursue the premier products and services available in the marketplace on behalf of our retirement plan clients. He assists the team in developing commentaries and other deliverables around key drivers of investment performance and is an integral component of the team’s investment manager search process.

Caleb is a graduate of Cornell University with a Bachelor of Science degree in Applied Economics and Management. He also holds Series 7 and Series 66 securities licenses. Caleb resides in the Finger Lakes of NY with his wife Stephanie and dogs Darla and Stout. He is an avid skier and enjoys working on mechanical things, usually vehicles, both old and new.