A legacy for generations

What will your legacy be? Whether it's to preserve your estate for the next generation, or contribute to the philanthropic causes that mean so much, we provide the advice you need to clarify your goals, weigh your choices and choose a strategy today that can help you shape the legacy you envision for tomorrow.

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Pursuing your goals together

Our mission is to provide quality strategies customized to your needs. Our goal is to be your primary source of financial advice. To this end, we concentrate our efforts on developing long-term relationships through a commitment to quality client service.

Gerald Norris, CFP, CIMA, CRPC

Managing Director–Wealth Management
View bio
- AL
- AZ
- CA
- CO
- CT
- DC
- FL
- GA
- HI
- IA
- IL
- IN
- KY
- MA
- MD
- ME
- MI
- MO
- NC
- NJ
- NV
- NY
- OH
- OK
- OR
- PA
- SC
- TN
- TX
- UT
- VA
- WA
- WI
- WV
Jerry has managed clients' portfolios through seven market cycles since 1981 and continues his financial planning focused investment advising as the Senior Portfolio Manager. Prior to 2006, he served 16 years as a Director, educating hundreds of advisors in the Great Lakes division as a speaker in the area of estate and retirement planning. With this experience and knowledge, he helps create personalized strategies and investment solutions for clients in the pursuit of their financial goals. Jerry works with each client to ensure that every aspect of their financial life – investments, insurance, legacy plans – is focused on their current needs and goals. Jerry gives the clients an excellent sense of structure as a 34 year veteran of UBS. He has also has been listed as a Top Scoring Wealth Manager, 2010, from Hour Magazine.

Jerry graduated from Ferris State University with a bachelor's degree in pharmacy and an associate's degree in business. He has deepened his knowledge by earning the Certified Financial Planner™ (CFP^®) designation, the Chartered Retirement Planning Counselor^℠ (CRPC^®) designation and the Certified Investment Management Analyst^®(CIMA^®) certification, the only financial services credential accredited by the American National Standards Institute, representing the highest level of credibility, integrity and investment consulting knowledge.

Jerry lives in Fort Myers, FL with his wife and business partner, Marja, and their dog, Sophia. Jerry enjoys boating, fixing just about anything, watching the History Channel and barbecuing year round. Jerry and Marja have two grown children, Larry and Kristen.

CA Insurance License Number: 0F03517
- Ferris State University , Bachelor's degree in Pharmacy and an Associate's degree in Business
- Retirement Plan Consultant
- Senior Portfolio Manager
325 N. Old Woodward Ave
Suite 200
Birmingham, MI 48009

gerald.norris@ubs.com

Gerald Norris, CFP, CIMA, CRPC

325 N. Old Woodward Ave,Birmingham,MI,48009
F. Troy Barnhart

Senior Vice President–Wealth Management
View bio Industry recognition
- AK
- AZ
- CA
- CO
- CT
- DC
- FL
- GA
- IA
- IL
- IN
- KS
- KY
- MA
- MD
- ME
- MI
- MN
- MO
- NC
- NJ
- NV
- NY
- OH
- PA
- SC
- TN
- TX
- VA
- WA
- WI
- WY
F. Troy Barnhart, Senior Vice President, has been a wealth advisor for more than 30 years, with a focus on high net worth individuals and families. Troy specializes in retirement and pre-retirement planning. He works closely with all of his clients to develop highly customized strategies, matching each client’s objectives with opportunities that exist across the markets. In an environment prone to trends and short-term thinking, Troy prides himself on consistency and tradition, adhering to principles derived from his extensive experience and above all else an enduring commitment to his clients. Troy received a B.B.A. from Michigan State University with a concentration in Economics.
- Forbes Best-in-State Wealth Management Teams, 2023, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.
- Michigan State University, B.B.A. with a concentration in Economics
- Wealth Advisor
- Portfolio Manager
325 N. Old Woodward Ave
Suite 200
Birmingham, MI 48009

troy.barnhart@ubs.com

F. Troy Barnhart

325 N. Old Woodward Ave,Birmingham,MI,48009
Mary Crummey, CIMA, CRPS

Senior Vice President–Wealth Management
View bio Industry recognition
- AZ
- CA
- CO
- CT
- DC
- FL
- GA
- IA
- IL
- IN
- KS
- KY
- MA
- MD
- ME
- MI
- MN
- NC
- NJ
- NV
- NY
- OH
- PA
- RI
- SC
- TN
- TX
- VA
- WA
- WI
- WY
Mary M. Crummey, Vice President, has worked at UBS for the last 24 years. In her role, Mary dedicates her expertise to the development of wealth strategies for high net worth individuals and institutions. Mary utilizes an adaptive, consultative approach, combining deep commitment to understanding her clients’ goals with the insight and technical know-how it takes to achieve them. Mary earned the Certified Investment Management Analyst (CIMA®) designation from the Haas School of Business, University of California, Berkley. As a CIMA® professional, she displays a high level of commitment and continues to educate herself on the investment process to assist clients in making prudent investment decisions.
- Forbes Best-in-State Wealth Management Teams, 2023, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.
- Retirement Plan Consultant
- Wealth Advisor
325 N. Old Woodward Ave
Suite 200
Birmingham, MI 48009

mary.crummey@ubs.com

Mary Crummey, CIMA, CRPS

325 N. Old Woodward Ave,Birmingham,MI,48009
Jason Braun, CPWA, CRPC

Senior Vice President–Wealth Management
View bio Industry recognition
- AK
- AL
- AR
- AZ
- CA
- CO
- CT
- DC
- DE
- FL
- GA
- HI
- IL
- IN
- KY
- MA
- MD
- ME
- MI
- NC
- NJ
- NV
- NY
- OH
- OK
- OR
- PA
- SC
- TN
- TX
- VA
- WA
- WI
- WV
- WY
Jason has 18 years of experience in the financial services industry, joining UBS in 2006. He is a partner of Paramount Wealth Management Partners in Birmingham, MI.

Jason holds a bachelor's degree in economics from Michigan State University. He is a Certified Private Wealth Advisor^® (CPWA^®), Chartered Retirement Planning Counselor^℠ (CRPC^®) and a qualified Portfolio Manager. He has also attained the UBS Wealth Advisor certification, a comprehensive process at UBS to help advise high net worth individuals and their families.

As an advisor on the team, Jason is dedicated to connecting with investors on a personal level and works closely with each client to ensure that all of their financial needs – retirement planning, insurance, wealth transfer, and lending, in addition to portfolio management – are being met. He is proactive in reaching out to clients to help them achieve their financial goals, including partnering with their CPA and attorney to better address each situation.

Jason, his wife Jennifer, their daughter Joslyn, son Jacob and beagle, Snoopy reside in Birmingham. Outside the office, he enjoys golfing, skiing, and participating in his children's many activities. He is also a frequent presenter for The Michigan Association of CPA's providing continuing education.

CA Insurance License Number: 0M23804
- Forbes Best-in-State Wealth Advisors, 2023, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in April based on information from a 12 month period ending June of the prior year.
- Forbes Best-in-State Wealth Management Teams, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.
- Wealth Advisor
325 N. Old Woodward Ave
Suite 200
Birmingham, MI 48009

jason.braun@ubs.com

Jason Braun, CPWA, CRPC

325 N. Old Woodward Ave,Birmingham,MI,48009

Gerald Norris, CFP, CIMA, CRPC

Managing Director–Wealth Management
View bio
- AL
- AZ
- CA
- CO
- CT
- DC
- FL
- GA
- HI
- IA
- IL
- IN
- KY
- MA
- MD
- ME
- MI
- MO
- NC
- NJ
- NV
- NY
- OH
- OK
- OR
- PA
- SC
- TN
- TX
- UT
- VA
- WA
- WI
- WV
Jerry has managed clients' portfolios through seven market cycles since 1981 and continues his financial planning focused investment advising as the Senior Portfolio Manager. Prior to 2006, he served 16 years as a Director, educating hundreds of advisors in the Great Lakes division as a speaker in the area of estate and retirement planning. With this experience and knowledge, he helps create personalized strategies and investment solutions for clients in the pursuit of their financial goals. Jerry works with each client to ensure that every aspect of their financial life – investments, insurance, legacy plans – is focused on their current needs and goals. Jerry gives the clients an excellent sense of structure as a 34 year veteran of UBS. He has also has been listed as a Top Scoring Wealth Manager, 2010, from Hour Magazine.

Jerry graduated from Ferris State University with a bachelor's degree in pharmacy and an associate's degree in business. He has deepened his knowledge by earning the Certified Financial Planner™ (CFP^®) designation, the Chartered Retirement Planning Counselor^℠ (CRPC^®) designation and the Certified Investment Management Analyst^®(CIMA^®) certification, the only financial services credential accredited by the American National Standards Institute, representing the highest level of credibility, integrity and investment consulting knowledge.

Jerry lives in Fort Myers, FL with his wife and business partner, Marja, and their dog, Sophia. Jerry enjoys boating, fixing just about anything, watching the History Channel and barbecuing year round. Jerry and Marja have two grown children, Larry and Kristen.

CA Insurance License Number: 0F03517
- Ferris State University , Bachelor's degree in Pharmacy and an Associate's degree in Business
- Retirement Plan Consultant
- Senior Portfolio Manager
325 N. Old Woodward Ave
Suite 200
Birmingham, MI 48009

gerald.norris@ubs.com

Gerald Norris, CFP, CIMA, CRPC

325 N. Old Woodward Ave,Birmingham,MI,48009
F. Troy Barnhart

Senior Vice President–Wealth Management
View bio Industry recognition
- AK
- AZ
- CA
- CO
- CT
- DC
- FL
- GA
- IA
- IL
- IN
- KS
- KY
- MA
- MD
- ME
- MI
- MN
- MO
- NC
- NJ
- NV
- NY
- OH
- PA
- SC
- TN
- TX
- VA
- WA
- WI
- WY
F. Troy Barnhart, Senior Vice President, has been a wealth advisor for more than 30 years, with a focus on high net worth individuals and families. Troy specializes in retirement and pre-retirement planning. He works closely with all of his clients to develop highly customized strategies, matching each client’s objectives with opportunities that exist across the markets. In an environment prone to trends and short-term thinking, Troy prides himself on consistency and tradition, adhering to principles derived from his extensive experience and above all else an enduring commitment to his clients. Troy received a B.B.A. from Michigan State University with a concentration in Economics.
- Forbes Best-in-State Wealth Management Teams, 2023, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.
- Michigan State University, B.B.A. with a concentration in Economics
- Wealth Advisor
- Portfolio Manager
325 N. Old Woodward Ave
Suite 200
Birmingham, MI 48009

troy.barnhart@ubs.com

F. Troy Barnhart

325 N. Old Woodward Ave,Birmingham,MI,48009
Mary Crummey, CIMA, CRPS

Senior Vice President–Wealth Management
View bio Industry recognition
- AZ
- CA
- CO
- CT
- DC
- FL
- GA
- IA
- IL
- IN
- KS
- KY
- MA
- MD
- ME
- MI
- MN
- NC
- NJ
- NV
- NY
- OH
- PA
- RI
- SC
- TN
- TX
- VA
- WA
- WI
- WY
Mary M. Crummey, Vice President, has worked at UBS for the last 24 years. In her role, Mary dedicates her expertise to the development of wealth strategies for high net worth individuals and institutions. Mary utilizes an adaptive, consultative approach, combining deep commitment to understanding her clients’ goals with the insight and technical know-how it takes to achieve them. Mary earned the Certified Investment Management Analyst (CIMA®) designation from the Haas School of Business, University of California, Berkley. As a CIMA® professional, she displays a high level of commitment and continues to educate herself on the investment process to assist clients in making prudent investment decisions.
- Forbes Best-in-State Wealth Management Teams, 2023, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.
- Retirement Plan Consultant
- Wealth Advisor
325 N. Old Woodward Ave
Suite 200
Birmingham, MI 48009

mary.crummey@ubs.com

Mary Crummey, CIMA, CRPS

325 N. Old Woodward Ave,Birmingham,MI,48009
Jason Braun, CPWA, CRPC

Senior Vice President–Wealth Management
View bio Industry recognition
- AK
- AL
- AR
- AZ
- CA
- CO
- CT
- DC
- DE
- FL
- GA
- HI
- IL
- IN
- KY
- MA
- MD
- ME
- MI
- NC
- NJ
- NV
- NY
- OH
- OK
- OR
- PA
- SC
- TN
- TX
- VA
- WA
- WI
- WV
- WY
Jason has 18 years of experience in the financial services industry, joining UBS in 2006. He is a partner of Paramount Wealth Management Partners in Birmingham, MI.

Jason holds a bachelor's degree in economics from Michigan State University. He is a Certified Private Wealth Advisor^® (CPWA^®), Chartered Retirement Planning Counselor^℠ (CRPC^®) and a qualified Portfolio Manager. He has also attained the UBS Wealth Advisor certification, a comprehensive process at UBS to help advise high net worth individuals and their families.

As an advisor on the team, Jason is dedicated to connecting with investors on a personal level and works closely with each client to ensure that all of their financial needs – retirement planning, insurance, wealth transfer, and lending, in addition to portfolio management – are being met. He is proactive in reaching out to clients to help them achieve their financial goals, including partnering with their CPA and attorney to better address each situation.

Jason, his wife Jennifer, their daughter Joslyn, son Jacob and beagle, Snoopy reside in Birmingham. Outside the office, he enjoys golfing, skiing, and participating in his children's many activities. He is also a frequent presenter for The Michigan Association of CPA's providing continuing education.

CA Insurance License Number: 0M23804
- Forbes Best-in-State Wealth Advisors, 2023, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in April based on information from a 12 month period ending June of the prior year.
- Forbes Best-in-State Wealth Management Teams, 2024, 2025The Forbes rating is compiled by Shook Research and awarded annually in January, based on information from a 12 month period ending March of the prior year.
- Wealth Advisor
325 N. Old Woodward Ave
Suite 200
Birmingham, MI 48009

jason.braun@ubs.com

Jason Braun, CPWA, CRPC

325 N. Old Woodward Ave,Birmingham,MI,48009

Turn possibilities into a plan

What’s really important to you—today and for the long term? UBS Wealth Way starts with questions and discussions that can help you organize your financial life into three key dimensions: Liquidity—to help provide cash flow for short-term expenses, Longevity—for longer-term needs and Legacy—for needs that go beyond your own.

^{UBS Wealth Way is an approach incorporating Liquidity. Longevity. Legacy. strategies that UBS Financial Services Inc. and our Financial Advisors can use to assist clients in exploring and pursuing their wealth management needs and goals over different time frames. This approach is not a promise or guarantee that wealth, or any financial results, can or will be achieved. All investments involve the risk of loss, including the risk of loss of the entire investment. Time frames may vary. Strategies are subject to individual client goals, objectives and suitability.}

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Support and resources

Our UBS Optimus Foundation in the US is directly supporting emergency response, relief and reconstruction activities in Texas through our partnerships with World Central Kitchen and Team Rubicon. You can support these organizations and pool funds, together with Optimus, to increase their ability to support communities in Texas. In addition, any client donation to one of our Optimus partners will receive a 10% match from UBS.

Learn how you can get involved and make an impact through the UBS Optimus Foundation.

^{The UBS Optimus Foundation is a global network of separately organized and regulated, tax-exempt, charitable organizations, founded and managed by UBS, that make grants and other financial contributions to implementing partner organizations aligned with their values and objectives.}

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^$6 trn

UBS Group invested assets
As of 12/31/2024

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Our global footprint

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UBS is a leading and truly global wealth manager

A legacy for generations

Pursuing your goals together

Gerald Norris, CFP, CIMA, CRPC

F. Troy Barnhart

Mary Crummey, CIMA, CRPS

Jason Braun, CPWA, CRPC